WCMH-TV

WCMH-TV, channel 4, is an NBC-affiliated television station located in Columbus, Ohio, USA. Owned by Media General, the station's studios are located on Olentangy River Road near the Ohio State University campus, and its transmitter is based on Twin Rivers Drive, west of downtown Columbus.

History

Columbus' first television station began operations on April 3, 1949 as WLWC on channel 3. The station's original owner was the Cincinnati-based Crosley Broadcasting Corporation, a division of the Avco Company. Crosley also owned WLW radio and WLWT television in Cincinnati, as well as WLWD television (now WDTN) in Dayton. Together these stations comprised the "WLW Television Network", a regional group of inter-connected stations. Until the early 1960s, they emphasized their connection to each other within their on-air branding; the Columbus station was known as WLW-C. The station's studios were originally located in the Seneca Hotel in downtown Columbus before WLWC moved into their present facility on Olentangy River Road, five months after the station signed-on.