WBNB-TV

WBNB-TV, channel 10, was a CBS-affiliated television station licensed to Charlotte Amalie, on the island of Saint Thomas in the United States Virgin Islands. The station operated from 1961 until 1989.

History

WBNB-TV was the first television station to operate in the Virgin Islands. Its construction permit was secured in 1960 by a pair of New York City-area radio men, Robert Noble and Robert Moss, who shared equal ownership in Island Teleradio Service, Inc., the original licensee of WBNB-TV and sister station WBNB radio (1000 AM, now WVWI). Shortly after the award, newspaper announcements proudly announced that the station would be affiliated with CBS and NBC, and would also carry programs from National Educational Television. The station began operations on July 22, 1961.

The WBNB stations were split up in 1970, as channel 10 was sold to the first of several U.S. mainland-based operators (see Ownership, below). At that point, the Moss/Noble partnership ended when Bob Noble retained sole ownership in the radio outlet, purchasing its remaining shares from Bob Moss and other minority partners.