Uplay

Uplay is a digital distribution, digital rights management, multiplayer and communications service created by Ubisoft to provide an experience similar to the achievements/trophies offered by various other game companies. The service is provided across various platforms (PC, PlayStation 4, Xbox One, Wii U, PlayStation 3, Xbox 360, Facebook, iOS, Android, Windows Phone, OnLive). The Uplay app for the Wii U was released after the launch of the console on 1 December 2012 on the Nintendo eShop. Uplay is used exclusively by first-party Ubisoft games, and although some third-party titles are sold through the Uplay store, they do not use the Uplay platform.

Responses to the platform have been generally negative, with coverage comparing it negatively to its competitors and calling it the worst part of Ubisoft's games.

Features

With the release of Assassin's Creed II in 2009, Ubisoft launched the Uplay network, which is activated either in-game or via the Uplay website. Uplay allows players to connect with other gamers, and to earn rewards based on achievements (called "Actions") in Uplay-enabled games, with Ubisoft CEO Yves Guillemot stating that "the more you play, the more free goods you will be able to have".