Star Jalsha
Star Jalsha (Bengali: স্টার জলসা) is a Bengali language ["[general entertainment]] television channel based in India. It is part of 21st Century Fox's STAR India network. Its programming includes a mix of family dramas, comedies, youth-oriented, reality shows, shows on crime and telefilms. The channel also airs the latest Bengali films.
The channel is also distributed worldwide by Fox International Channels, a subsidiary of 21st Century Fox.
History
Star Jalsha was officially launched on 8 September 2008 with Sujay Kutty as CEO and Kevin Vaz as President and General Manager of the channel. A music video ("Cholo Paltai... aaj jalsha shuru notun bangalir") composed by Pritam was used to launch Star Jalsha, which was a first for any Bengali channel.
On 17 June 2012, Star Jalsha unveiled a refreshed identity, featuring a new logo – a diamond star amidst a fictionalised event show titled Chalo Paltai (let’s bring a change).
The channel has made history by obtaining the highest television rating among all competing Bengali general entertainment channels since its debut.