Solo Mobile

Solo Mobile is a mobile brand in Canada started by Bell Mobility in 2000. Historically, Solo was considered a discount wireless brand, offering low price monthly plans with some unlimited options in certain cities. Its products and services were only sold in British Columbia, Alberta, Ontario and Quebec. The brand ceased advertising towards new customers since November 2011, and new activations were officially discontinued on May 17, 2012.

History

Early years (early 2000s)

Solo Prepaid was launched in the summer of 2000 as Bell Mobility's prepaid brand in Ontario and Quebec. The company boasted a 1¢/minute rate. Postpaid services were later added as well. In 2003, the company offered a free prepaid phone and up to $45 in credits to Fido customers who traded their Fido phone and prepaid credits and switched to Solo. A unique "Lunchtime & After School" prepaid feature was available, which offered unlimited local calling from 12h to 13h and 15h to 17h. The brand was temporarily withdrawn from the market after the launch of Bell Mobility prepaid services. The SoloMobile.ca domain name was registered by Bell on December 17, 2004 with the Canadian Internet Registration Authority. It would not feature content until the following year.