Smart drink

Smart drinks, also known as nootropic drinks, are beverages made from a mix of fruit juices, vitamins, herbal supplements, and a variety of amino acid supplements.

History

The consumption of smart drinks and "smart drugs" began in the early 1980s when baby boomers started using because they believed these products would improve job performance and give them a competitive edge in the workplace. The popularity of smart drinks peaked during the early 1990s, as all-night techno and house music parties took place, events of the underground dance culture at the time, known as "raves." Rave enthusiasts preferred drugs such as Ecstasy, methamphetamine, ketamine, or "poppers" to alcohol. Instead of drinking alcoholic beverages at raves, the dancers would drink smart drinks. Smart drinks not only held a novelty factor for the vibrant social subculture, but they also helped rave promoters by eliminating the need to secure alcohol sales permits and therefore allowed raves to be held outside of the traditional nightclub, bar or pub scene.