Shiply is a UK-based limited company providing an internet marketplace where transport service requesters may list items they need to move, and where providers of transport services can bid in a reverse auction format.
The concept employed by Shiply aims to utilise transport capacity that may be wasted in inefficient transport operations and as a consequence enables transport service providers to offer marginal prices to transport service requesters.
Service requesters create accounts and list the items to be transported, stipulating the maximum they are prepared to pay and specifying whether they are be flexible on delivery/pickup dates or need the listed items moved subject to specified date parameters. The transport service providers bid the lowest amount they would accept to perform the transport service. A user feedback system is enabled in order to keep track of the reputation of the transport service providers and transport service requesters, this allows the transport service requesters the ability to frame their procurement decision on factors other than solely price.
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