REMA 1000 is a multinational no-frills supermarket chain owned entirely by the Reitan Group (Reitangruppen). REMA is a short for REitan MAt (Reitan Food), referring to Odd Reitan (founder of the company). 1000 refers to offering a selection of only one thousand different products (see the history section).
With their headquarters located in Oslo, Norway, REMA 1000 includes businesses in Norway, Denmark, Sweden. The chain is based on a franchised discount concept: buying large quantities of a limited range of products and offering these to semi-independent owners under their brand. By 2004, REMA 1000 includes 444 supermarkets spread around Scandinavia.
In Norway, the supermarket chain captured 17.5% (2004) of the total revenue by all Norwegian supermarkets, taking the lead over its closest rival RIMI. By market share it is therefore the single largest supermarket chain in the country.
REMA 1000 supermarkets are known for not spending large sums on aesthetics. As a matter of fact one of the chain's slogans is “The simple is often the best” (Norwegian: “Det enkle er ofte det beste”) and this reflects on the layout concept in the supermarkets. Products are mostly positioned by crate or even by pallet to save the cost of positioning them in a more attractive way, a strategy not unique to REMA. It is still REMA 1000’s official policy of not letting cost-saving damage the basic idea of simplicity (in accordance with the slogan). Wide corridors and informative signs are therefore present to simplify the shopping.
[Intro:]
Come here little fella
Where you goin
I wont bite you
Ha ha
Those little dogs are somethin arent they
They think there big then they run away from you
Well I got somethin for you little fella
Come here
[Hook:]
We can bring it we can bring it to the back dog
We can bring it we can bring it to the back dog
We can bring it we can bring it to the back dog
We can bring it we can bring it to the back dog
You dont want none knuck if you buck bro
You dont want none knuck if you buck bro
You dont want none knuck if you buck bro
You dont want none knuck if you buck bro
[Verse:]
Hey Im a pimp, walk wit a limp
Down South country boy and you know him
Kinda throwed off crazy in the head a little
Boy you'll never make it dey been sayin that since I was little
Little Master P, Im always be
Money out castin chicks every day of the week
Im the dog catcher thats why your girl left yea
You should have stayed on the leash you look much better
And I aint about stuntin its all real
But if you keep yappin you gon need a new grill
And why turn you white shirt all Burgundy
If you a real man take it to the ring wit me
[Hook]
[Verse:]
Kill is in my blood, nothin but thugs
So when I roll through your hood Gs show me love
And I aint have to hustle Well maybe just a little
But Im the son of a rapper I make riddles
My pockets real fat lookin like Puffy Pack
Got the china dog layin up in the Lack
Baby Shaq thats what I call those
Im in a phantom you’s in a Volvo
Im a Pit Bull, you just a little poodle
You seem hard but you soften up like noodles
You think your real tough well take it to the gutta
Its all good go get permission from your mother
[Hook]
[Verse:]
Hey I dont like rappers cause most dudes fake
They always have a wish never blew that cake
See me Im different been there and done it
I aint gotta play hard thats why I got my cousins
Make my own beats different chicks every week
You aint gotta play kids love me in the streets
Im a hood star, or an urban legend
Always hear about me but never see a legend
All black tinted, when I roll by
Your girl here wit me she aint got it ha
But enough jokes this aint the late show
I aint tryin here if yea aint talkin though