PAL-M is the analog TV system used in Brazil since February 19, 1972. At that time, Brazil was the first South American country to broadcast in colour. Colour TV broadcast began on September 1972 when the TV networks Globo, Tupi and Bandeirantes TV transmitted the Caxias do Sul Grape Festival. Transition from black and white to colour was not complete until 1977. Two years later, in 1979 colour broadcast nationwide in Brazil was commonplace.
It is unique among analog TV systems in that it combines the 525-line 30 frames-per-second System M with the PAL colour encoding system (using very nearly the NTSC colour subcarrier frequency), unlike all other countries which pair PAL with 625-line systems and NTSC with 525-line systems.
NTSC being the "natural" choice for countries with monochrome standard M, the choice of a different colour system poses problems of incompatibility with available hardware and the need to develop new television sets and production hardware. Walter Bruch, inventor of PAL, explains Brazil's choice of PAL against these odds by an advertising campaign Telefunken and Philips carried out across South America in 1972, which included colour test broadcasts of popular shows (done with TV Globo) and technical demonstrations with executives of television stations.
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