More (cigarette)
More is a brand of cigarette which was originally marketed to both men and women and then changed its primary focus to female consumers. It typically has a dark brown (rather than the traditional white) wrapper and is typically 120 mm in length. The More brand does, however produce shorter versions with the typical white wrapper and white or cork filters.
Initially tested in Oklahoma City in 1974, the brand was introduced nationally by R.J. Reynolds Tobacco Company in June 1975. Bridging the gap between cigars and cigarettes 'More' was the first successful 120 mm cigarette. It had a strong flavor and when introduced was higher in "tar" and nicotine than most filter cigarettes on the market. It is sold in both the full flavor and menthol flavors. It is currently considered a niche brand by RJR, still sold, but not promoted by advertising. It is sold globally under license to various other tobacco companies under the title of More International. The brand was expanded to include 'light' styles in the form of both brown and white 120 mm and a beige 100 mm. The brand is currently a product of JT International (JTI) in the EU and Fortune Tobacco (PMFTC, Inc.) in the Philippines.
... More
... More, probably Richard More (fl. 1402) was an English politician.
He was a Member of the Parliament of England in 1402 for Plympton Erle.
References
More!
More! was a fortnightly (then weekly) women's fashion magazine and associated website published every Tuesday in the United Kingdom by Bauer London Lifestyle. It included celebrity news, high street fashion, and sex tips. The magazine was published fortnightly until September 2007, when it became a weekly publication to compete with Look magazine. More USA is still published.
On 22 April 2013, Bauer Media Group announced that it would cease publication of More! Magazine and its website. In its closing web comments, the publishers reported that continuing challenging economic conditions meant that the product was no longer viable.
History and profile
More! magazine was launched in 1988, aimed at older teenage girls. In 2002, it was relaunched as a lifestyle magazine for young women.
The ABCs in August 2009 revealed a 17.3% growth of year-on-year circulation, making more! the UK's fastest growing glossy celeb weekly.
The magazine launched its own annual fashion awards in 2004.
Also in 2009, the magazine sponsored The City when it was shown on MTV.
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