Mook (publishing)
A mook /mʊk/ is a publication which is physically similar to a magazine but is intended to remain on bookstore shelves for longer periods than traditional magazines.
The term is a portmanteau of "magazine" and "book". It was first used in 1971, at a convention of the Fédération Internationale de la Presse Périodique. The format has become particularly popular in Japan, where several fashion designers publish "brand mooks" to promote their products.
American examples of mooks include Make and Craft.
References
Mook
Mook may refer to:
Geography
Entertainment
People
Other uses
See also
Mob (video gaming)
A mob, mobile or monster is a computer-controlled non-player character (NPC) in a computer game such as an MMORPG or MUD. Depending on context, every and any such characters in a game may be considered to be a "mob", or usage of the term may be limited to hostile NPCs and/or NPCs vulnerable to attack. Common usage refers to either a single character or a multitude of characters in a group as a mob. In most modern graphical games, "mob" may be used to specifically refer to generic monstrous NPCs that the player is expected to hunt and kill, excluding NPCs that engage in dialog or sell items or who cannot be attacked. "Named mobs" are distinguished by having a proper name rather than being referred to by a general type ("a goblin," "a citizen," etc.). "Dumb mobs" are those capable of no complex behaviors beyond attacking or moving around.
Purpose of mobs
Defeating mobs may be required to gather experience points, money, items, or to complete quests. Combat between player characters (PCs) and mobs is called player versus environment (PvE). PCs may also attack mobs because they aggressively attack PCs. Monster versus monster (MvM) battles also take place in some games.
Mook (graffiti artist)
Mook is the nom de plume of Michael Monack, a graffiti artist who was active in Pittsburgh in the early 2000s. The name means "knucklehead or idiot."
Mook began as a traditional graffiti artist targeting the South Side and Shadyside neighborhoods, but after his initial works were removed, he began placing his tags in hard to reach places, including tall bridges and highway overpasses. He drew the ire of the then-Pittsburgh Mayor Thomas J. Murphy, Jr., who had tried to provide an outlet for graffiti artists by allowing them to spray paint walls along the Eliza Furnace trail. He even etched "Mook" onto a Department of Public Works "Graffiti Busters" truck that was tasked with cleaning up graffiti. At one point, merchants from the South Side, tired of having their businesses targeted, caught him and roughed him up, resulting in the tagging of "So you want to get tough?" to appear on the nearby Birmingham Bridge.
He became known around the city and the media, but more for the audacity of the placement of his tags than the artistry. According to Pittsburgh officials, "He's going into areas no one's gone before." He even became known among law enforcement across Pennsylvania. After Mook began to gain some fame in the Pittsburgh area, it is possible that multiple copycats have used the name, meaning that not every "Mook" tag in the area necessarily was created by him.
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