The Million Pound Drop

The Million Pound Drop (formerly The Million Pound Drop Live) is a BAFTA-winning game show which broadcasts on Channel 4 in the United Kingdom. The show began on 24 May 2010 with Davina McCall having presented the show's eleven series to date.

The show uses social networking sites such as Facebook and Twitter to find contestants, and also to promote the show. David Flynn, managing director of Endemol's Remarkable Television, which produced the show, said: "The plan was to create buzz and an air of mystery around the show by trickling information about auditions via Twitter and Facebook, giving fans a level of exclusivity."

Format

Contestants, alone or in pairs for the first series, or only in pairs for all subsequent series, are given one million pounds in £50 notes at the start of the show, banded in 40 bundles of £25,000. They must then answer eight questions in an effort to keep as much of their money as possible. Many questions are heavily focused on current or recent events (even events that occur during the airing of the show) with the words of "this week", "today" even "right now", to push the fact that the show is broadcast live.