McCoy's is a brand of crinkle-cut crisps made in the United Kingdom by KP Snacks. It is marketed under the slogan "The Real McCoy's – Accept No Imitations" ("Man Crisps" in current advertising), exploiting the Scottish idiom "the real McCoy". McCoy’s is the third biggest brand in the bagged crisps market, with 5 million packets consumed each week and nearly a third of all UK households consuming the product. It is promoted by United Biscuits "as the only overtly male-targeted crisp brand".
The core product comes in a variety of flavours, which include Flame Grilled Steak, Salt & Malt Vinegar, and Cheddar & Onion. The specials range includes Jalapeño Chilli with Cheese, Cheddar with Mango Chutney, Oriental Ribs, Thai Sweet Chicken and Peppered Rib Eye Steak. McCoy’s Jackets, launched in early 2007, are ridge cut potato chips with their skins left on. They come in Chilli Beef, Sour Cream & Chive, and Melted Cheese & Bacon flavours. McCoy's Specials Tortillas are a range of ridged tortilla chips launched in 2006. In early 2012, the Oriental Ribs flavour was renamed BBQ Ribs.
A potato chip (American English) or crisp (British English) is a thin slice of potato that has been deep fried, baked, kettle cooked, or popped until crunchy. Potato chips are commonly served as a snack, side dish, or appetizer. The basic chips are cooked and salted; additional varieties are manufactured using various flavorings and ingredients including herbs, spices, cheeses, and artificial additives.
"Crisps", however, may also refer to many different types of savory snack products sold in the United Kingdom and Ireland, some made from potato, but some made from corn, tapioca or other cereals, just as there are other varieties of chips in the United States.
Potato chips are a predominant part of the snack food market in Western countries. The global potato chip market generated total revenues of US$16.49 billion in 2005. This accounted for 35.5% of the total savory snacks market in that year ($46.1 billion).
In the UK, the origin of the potato chip has been attributed to English food writer William Kitchiner's 1822 cookbook The Cook's Oracle, which was a bestseller in England and the United States, and includes a recipe for "Potatoes fried in Slices or Shavings", which instructs readers to "peel large potatoes, slice them about a quarter of an inch thick, or cut them in shavings round and round, as you would peel a lemon; dry them well in a clean cloth, and fry them in lard or dripping". The earliest reference of the potato chip in the United States is in Mary Randolph's The Virginia House-Wife (1824), which includes a recipe explicitly derived from Kitchiner's earlier cookbook. Boston Housekeeper N.K.M. Lee's cookbook, The Cook's Own Book (1832), also contains a recipe for the potato chip that references Kitchiner's cookbook.
Crisp, as a surname, may refer to:
A crisp is a type of dessert, usually consisting of a type of fruit, baked with a crispy topping, hence the name. The topping usually consists of butter, flour, oats, brown sugar and usually spices such as cinnamon and/or nutmeg. The most familiar type of crisp is apple crisp, where apples are baked with this topping. However, many other kinds of fruit can be used, such as cherries, pears, peaches, blueberries, etc.