Magnolia Bakery

Magnolia Bakery is a chain of bakeries founded in New York City. The first location opened in 1996 at 401 Bleecker Street, on the corner of West 11th Street in the West Village neighborhood of Manhattan. The bakery is known for its desserts, especially its cupcakes.

The original Magnolia Bakery was opened in 1996 by Jennifer Appel and Allysa Torey. The bakery began making cupcakes with leftover cake batter, and the cupcakes subsequently became very popular with customers. In 1999, co-owner Jennifer Appel left the business after a disagreement about expansion plans. Appel opened Buttercup Bake Shop in the Midtown East section of Manhattan. In 2006, Allysa Torey sold Magnolia Bakery to a new owner, Steve Abrams, who now serves as the CEO of the company.

The bakery is sometimes credited with helping to start a 1990s "cupcake craze". Co-owners Jennifer Appel and Allysa Torey published a book in 1999 entitled The Magnolia Bakery Cookbook: Old-Fashioned Recipes from New York's Sweetest Bakery. The exterior of the original bakery, as well as its cupcakes, were featured in Lazy Sunday, a Saturday Night Live digital short broadcast in December 2005. The bakery was also featured on Sex and the City, in the film Prime, in which one of the characters throws Magnolia pies at his ex-girlfriends, and in The Devil Wears Prada, in which the character Andy says at one point that she needs to get to the bakery to pick something up for her boyfriend. The sitcom Spin City also has Charlie Sheen's character bringing Magnolia Cupcakes to Heather Locklear's character. On October 16, 2008, Conan O'Brien bought a cupcake for each member of his audience during a taping of Late Night. It was also briefly mentioned in the third season of Veronica Mars, the title character affectionately mentioning a picture of her father "stuffing cupcakes in [his] face at Magnolia Bakery."

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Thousands flock to BTS’ j-hope sold out Brooklyn shows, premiers new single ‘Mona Lisa’

The Villager 21 Mar 2025
Fans were already eagerly running around New York City rushing between themed cupcakes and banana pudding at Magnolia Bakery in Midtown and personally curated flowers by j-hope himself at Genesis House in the Meatpacking District ... Keep going.
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These Japanese teahouses near NYU stay true to matcha traditions

Washington Square News 20 Mar 2025
From Magnolia Bakery’s special edition Matcha Banana Pudding to Blank Street Coffee’s PB&J Matcha released earlier this week, quirky matcha drinks and desserts have made waves all over the city ... (Lisa Zhu for WSN) ... (Lisa Zhu for WSN) ... .
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One with everything: Ess-a-Bagel’s new factory in Harlem helps keep business growing

The Villager 18 Mar 2025
Ess-a-Bagel announced on Feb. 11 the completion of a 7,500-sq. ft ... in Harlem – the former site of Magnolia Bakery’s factory – because “you're not going to find space like this in Midtown Manhattan, or it's going to be astronomical ,” explained Frost.
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BTS' J-Hope to release two more singles this year

Korea Times 12 Mar 2025
BTS' J-Hope is seen in this photo provided by BigHit Music, March 7. Yonhap ... J-Hope also collaborated with the famous American bakery Magnolia Bakery to launch cupcakes and banana pudding inspired by the mood of his new song ... (Yonhap). .
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ATE DAY8 is here with eight woman-led food and booze events

Fort Worth Weekly 05 Mar 2025
Save the date(s)!. Saturday, March 8, 2025 ... New owners Mary Elaine and Ashley B ... Sunday, March 9, 2025 ... Dreamboat Vegan Donuts & Scoops is moving in with neighboring/sister business Spiral Diner & Bakery (1314 W Magnolia Av, Fort Worth, 817-332-8834) ... .
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Delta offers Shake Shack burgers to New York first class flyers

Detroit news 04 Mar 2025
Delta Air Lines Inc. will offer Shake Shack Inc ... “The goal was to bring burgers to as many customers as we could,” Laster said ... offers Magnolia Bakery’s banana pudding to first class travelers on select flights, while Alaska Air Group Inc.
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