Macfadden Communications Group

Macfadden Communications Group is a publisher of business magazines. It has a historical link with a company started in 1898 by Bernarr Macfadden that was one of the largest magazine publishers of the twentieth century.

History

Macfadden Publications

Physical Culture, Bernarr Macfadden's first magazine, was based on Macfadden's interest in bodybuilding. The launch of True Story in 1919 made the company very successful. Other well-known magazines, such as Photoplay and True Detective, soon followed. Macfadden also launched the tabloid New York Evening Graphic. Bernarr Macfadden withdrew from his leadership roles with the company in 1941.

Macfadden/Bartell

In 1961, the Bartell Broadcasting Corporation bought a controlling share in Macfadden and merged with the company, forming Macfadden/Bartell. Bartell owned WADO New York, WOKY Milwaukee, and KCBQ San Diego. A share in Bartell was acquired by Downe Communications in 1967, with full control in 1969. Between 1969 and 1974 Downe was acquired by Charter Company. Bartell was fully acquired by Downe in 1976, and Downe was fully acquired by Charter in 1978.