Land Rover

Land Rover is a car brand that specialises in four-wheel-drive vehicles, owned by British multinational car manufacturer Jaguar Land Rover, which is in turn owned by India's Tata Motors since 2008.

The Land Rover name was originally used by the Rover Company for the Land Rover Series, launched in 1948. It developed into a brand encompassing a range of four-wheel-drive models, including the Defender, Discovery, Freelander, Range Rover, Range Rover Sport and Range Rover Evoque. Land Rovers are currently assembled in the company's Halewood and Solihull plants, with research and development taking place at the Gaydon and Whitley engineering centres. Land Rover sold 194,000 vehicles worldwide in 2009.

In September 2013 Jaguar Land Rover announced plans to open a 100 million GBP (160 million USD) research and development centre in the University of Warwick, Coventry to create a next generation of vehicle technologies. The carmaker said around 1,000 academics and engineers would work there and that construction would start in 2014.

Land Rover Defender

The Land Rover Defender (initially called the Land Rover Ninety and Land Rover One Ten) is a British four-wheel-drive off-road utility vehicle developed from the original Land Rover Series launched in 1948. In October 2013 Land Rover announced that production would end in December 2015 after a continuous run of 67 years. Production finally ended on 29 January 2016 when the last Defender, H166 HUE, rolled off the production line at 9:22.Jaguar Land Rover announced their intention to launch a replacement "new Defender", which motoring journalists speculate will be "quite different" from the original version.

Name and badge distinctions

The model was introduced in 1983 as "Land Rover One Ten", and in 1984 the "Land Rover 90" was added - the numbers representing the respective wheelbases in inches. The number was spelled in full in advertising and in handbooks and manuals, and the vehicles also carried badges above the radiator grille which read "Land Rover 90" or "Land Rover 110", with the number rendered numerically. The Ninety and One Ten replaced the earlier Land Rover Series, and at the time of launch, the only other Land Rover model in production was the Range Rover.

Land Rover Series

The Land Rover Series I, II, and III (commonly referred to as series Land Rovers, to distinguish them from later models) are off-road vehicles produced by the British manufacturer Land Rover that were inspired by the US-built Willys Jeep. In 1992, Land Rover claimed that 70% of all the vehicles they had built were still in use.

Series models feature leaf-sprung suspension with selectable two or four-wheel drive (4WD); though the Stage 1 V8 version of the Series III featured permanent 4WD. All three models could be started with a front hand crank and had the option of a rear power takeoff for accessories.

Development

The Land Rover was conceived by the Rover Company in 1947 during the aftermath of World War II. Before the war Rover had produced luxury cars which were not in demand in the immediate post-war period and raw materials were strictly rationed to those companies building construction or industrial equipment, or products that could be widely exported to earn crucial foreign exchange for the country. Also, Rover's original factory in Coventry had been bombed during the war, forcing the company to move into a huge "shadow factory" built just before the war in Solihull near Birmingham, and used to construct Bristol Hercules aircraft engines. This factory was now empty but starting car production there from scratch would not be financially viable. Plans for a small, economical car known as the M Type were drawn up, and a few prototypes made, but would be too expensive to produce.