KKCW (103.3 FM, "K103") is a commercial broadcast radio station licensed to Beaverton, Oregon and serves the greater Portland metropolitan area. The transmitter is located in Portland's west hills. The station's format is adult contemporary music. KKCW airs Christmas music from mid-November through Christmas Day.

History [link]

In 1984, KKCW intended to sign on with a country music format. The C and W in the call letters stood for country and western, but music stations KUPL and KWJJ beat them to the punch.  Although KKCW has been programming this format since its inception, it has adapted to the changing tastes among its listeners by moving away from the softer product to a more fresher musical library (given the competition it has from Adult Top 40 rivals KRSK and KBFF), despite being billed as "Portland's Soft Rock Station."

KKCW-HD2 [link]

KKCW-HD2 is programming a smooth jazz format that resembles former sister station KIJZ that used to broadcast on 105.9 FM until August 2007. Their motto is, "KKCW-for easy listening through tough times."

External links [link]

• K103 KKCW official website
• K103's HD2: Smooth Jazz
• K103 page on PDXRadio.com
• K103 on Facebook
• K103 on Twitter
• Query the FCC's FM station database for KKCW
• Radio-Locator information on KKCW
• Query Arbitron's FM station database for KKCW

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