KFIG
KFIG is a sports radio station broadcasting at 940 kHz in Fresno, California, United States of America
KFRE station history
KFRE was first licensed on August 18, 1937 on 1190 kHz. It moved to 890 kHz in 1939 then to 920 kHz in 1941 as a result of the NARBA agreement. It moved to the current 940 kHz frequency in 1942.
KYNO station history
KYNO from 1957 and throughout the 1960s and 1970s, was a Top-40 station, and was the #1 "Hooper" rated station in Fresno under the ownership of Eugene Chenault. KYNO was the testing ground for the "Boss Radio" format that would be adopted at such stations as KHJ, Los Angeles; KFRC, San Francisco and CKLW, Windsor, Ontario.
Program director Bill Drake and disc jockeys such as K.O. Bailey, Les Turpin, Ed Mitchell, and Gary Mack went against the cross town rival KMAK ("K-Make"), its program director Ron Jacobs and DJs Robert W. Morgan (who would become legendary in Los Angeles), Jim Price, Glenn Adams, Jay Stevens, Frank Terry & Tom Maule. This radio war is now known as the "Battle Of Fresno."