KDRF (103.3 MHz) is a radio station in Albuquerque, NM. It is owned by Cumulus Media and has an adult hits format as "Ed FM" and uses the slogan "playing stuff we like". Its studios are located in Downtown Albuquerque and the transmitter tower is located atop Sandia Crest east of the city.
KDRF was originally launched on December 30, 2004 as "Fred FM" but in March 2005 XM Satellite Radio claimed the name "Fred" to be a trademark of their classic alternative station. The name was then shortened to "Ed" to avoid fighting a costly legal battle. The station has no DJs and has a wide playlist of Top 40 hits from the early '70s to the present. KDRF is also streamed online.
In April 2007 eD-FM enlisted Tom Dickson of Blendtec to do a Will It Blend? version to promote the station. The three 30-second commercials show different styles of music CDs being blended, showcasing the station's variety format (of course... It Blends!). The commercials aired on all Albuquerque TV stations over a 4 week period. The commercials returned in Fall 2007 after the first campaign saw improved ratings for the station.
A little piece in my life
Is all I need to get me by
But of course
One or two more things
Would make me satisfied
But right about now
I'm sitting down
With a girl who think she's found
Something more
I don't know
A little sister can't be sure
(Listen)
I just like kissing your lips
My darling girl
I know that's not what love is
So why can't I
Keep mine and you keep yours?
So we both know
What we're still waiting for
Just one more week
Go back home
Suburban life can't be that bored
Take your pills
Wash them down
With some coffee and some crowns
Just give me a kiss with your lips
Can you let me grab your hips?
Make me stop
I don't know
If I can do that on my own
I just like kissing your lips
My darling girl
I know that's not what love is
So why can't I
Keep mine and you keep yours?
So we both know
What we're still waiting for
Here we are
We're going through the motions
Doesn't mean
We're promising devotion
Don't ask me
Don't tell me, no
This is love
A cigarette is what I need
'Cause after this I should believe
This is love
Understand
That you'll have to tell your man
(So just tell him)
I just like kissing your lips
My darling girl
I know that's not what love is
So why can't I
Keep mine and you keep yours?
So we both know