Japan Amusement Machine and Marketing Association, Inc. (一般社団法人日本アミュ一ズメントマシン協会) (formerly Japan Amusement Machinery Manufacturers Association (社団法人日本アミューズメントマシン工業協会)), often known as JAMMA, is a trade association based in Tokyo, Japan.
JAMMA is run by representatives from various arcade video game manufacturers, including Namco Bandai, Sega, Taito, Tecmo, Capcom, Konami and Atlus, among others.
As an organization, JAMMA is well known for its namesake wiring standard for arcade machines, but it has also defined other guidelines for arcade operators.
In addition, JAMMA organizes a trade show hosted in Japan called the Amusement Machine Show.
JAMMA began as a rights group in January 1981, but turned into an organization in June 1989.
In April 1, 2012 Japan Amusement Machinery Manufacturers Association was renamed to Japan Amusement Machine and Marketing Association, Inc. (一般社団法人日本アミュ一ズメントマシン協会), merging operations of JAMMA with Nihon Shopping Center Amusement Park Operator's Association (NSA) and Japan Amusement Park Equipment Association (JAPEA).
Said there'd be no going back
Promised myself I'd never be that sad
Maybe that's why you've come along
To show me, it's not always bad
Coz I can feel it, baby
I feel like I'm falling for you
But I'm scared to, let go
I'm scared coz my heart has been hurt so
It's true I've become a skeptic
How many couples really love
Just wish I had a crystal ball
To show me, if it's worth it all
Coz I can feel it, baby
I feel like I'm falling for you
But I'm scared to, let go
I'm scared coz my heart has been hurt so
Yeah I can feel it, baby
I feel like I'm falling for you
But I'm scared to, let go
I'm scared coz my heart has been hurt so
And I've got to be sure
Coz it's been so long
And I cannot take the pain again
If it all goes wrong
Coz I can feel it, baby
I feel like I'm falling for you
But I'm scared to, let go
I'm scared coz my heart has been hurt so
Yeah I can feel it, baby
I feel like I'm falling for you
But I'm scared to, let go
I'm scared coz my heart has been hurt so
I want you so much
I need you so much
I want you so much
I need you so much
(believe me my love