Ivi, Inc.
Ivi Inc. also called Ivi, is a Seattle-based American corporation which offers a software application providing live video streaming over the Internet for a flat rate. Ivi (pronounced 'ivy') is the first online cable company. The Ivi TV player is a downloadable software application that runs on Windows, Macintosh, or GNU/Linux computers that offers live television over the Internet.
Legal
Ivi has been in a large lawsuit (WPIX, Inc. v. ivi, Inc.) filed on September 28, 2010 and decided on August 27, 2012 with several major US TV networks. This case has been deemed "The Case That Could Finally Put Live TV on the Internet" by Forbes, since the outcome of the case will determine if shows streamed over the Internet will be able to compete with cable and satellite television. A group of four public interest groups; the Electronic Frontier Foundation, Media Access Project, Open Technology Initiative, and Public Knowledge filed an amicus curiae brief in support of Ivi . stating "The law does not favor larger or better-funded entities over new or smaller ones, nor is it a bludgeon to be used by large, entrenched interests to eliminate nascent competitors".