I Love Bees

I Love Bees (also known as ilovebees or ILB for short) was an alternate reality game (ARG) that served as both a real-world experience and viral marketing campaign for the release of developer Bungie's 2004 video game Halo 2. The game was created and developed by 42 Entertainment. Many of the same personnel had previously created an ARG for the film A.I. titled The Beast. I Love Bees was commissioned by Microsoft, Halo 2's publisher.

I Love Bees was first advertised by a hidden message in a Halo 2 trailer; players who investigated the titular website discovered that the pages appeared to be hacked by a mysterious intelligence. As players solved puzzles, audio logs were posted to the ilovebees.com site which gradually revealed more of the fictional back-story, involving a marooned artificial intelligence stranded on Earth and its attempts to put itself back together. 250,000 people viewed the ilovebees website when it was launched in August 2004, and more than 500,000 returned to the site every time the pages were updated. More than three million visitors viewed the site over the course of three months, and thousands of people around the world participated in the game. I Love Bees won numerous awards for its innovation and helped spawn numerous other alternate reality games for video games.

I Love...

I ♥… is a British television and compilation album brand by the BBC, which looks back at a specific year in each episode. The programs consist of celebrities and public figures discussing, reminiscing and commenting on the pop culture of the time i.e. films, fads, fashion, television, music etc. that relate to the program's overall topic.

BBC

BBC Made 3 series:

VH1 series

VH1 produced a USA version of the series of this show for American television, beginning in 2002 with I Love the '80s. The programs consist of celebrities discussing American pop culture that relate to the program's overall topic. The series continued with programs focusing on decades, such as I Love the '70s, as well as doing sequels to previously done decades, such as I Love the '80s Strikes Back. 2008 featured the premiere of I Love the New Millennium, the first series to be completed before the end of the decade presented. The series has so far released two programs that were not focused on decades, with I Love Toys and I Love the Holidays. The use of the word "love" instead of the heart symbol was presumably to avoid a trademark dispute with the state of New York, owners of the I♥ trademark in the United States.

I Love the '80s (U.S. TV series)

I Love the '80s is a decade nostalgia television program that was produced by VH1, based on the BBC series of the same name. The first episode, "I Love 1980", premiered on December 16, 2002, through the final episode, "I Love 1989", premiered on December 20, 2002.

Recurring segments

1980

I Love the '70s (U.S. TV series)

I Love the '70s is a decade nostalgia television mini-series produced by VH1. The series is based on a BBC series of the same name. It examines the pop culture of the 1970s, using footage from the era, along with "Where Are They Now?" interviews with celebrities from the decade. Additionally, the show features comedians poking fun at the kitschiness of what was popular. The first episode of the series, I Love 1970, premiered on August 18, 2003, through the final episode of the series, I Love 1979, premiered on August 22, 2003. A sequel, I Love the '70s: Volume 2, appeared in the United States on VH1 beginning on July 10, 2006.

Recurring segments