Hyukoh

Hyukoh (Korean: 혁오) is a South Korean indie band signed to HIGHGRND. Formed in May 2014, the band consists of Oh Hyuk, Im Dong-gun, Lim Hyun-jae, and Lee In-woo.

History

2014–present: Beginnings and rise to fame

Hyukoh released their debut EP 20 on September 18, 2014. They experienced moderate success in the underground music scene, often selling out small-scale venues.

In 2015, the band became widely known in South Korea after participating in the Summer Music Festival on the popular Korean variety program Infinite Challenge. The band received positive responses from critics and the public, even breaking the top ten of the Billboard World Albums Chart two months after the release of their second mini-album 22. Their sudden success is often credited to their appearance on the show, the band's musical talent, or a combination of the two."

On July 21, 2015, Korean-Canadian rapper and record producer Tablo revealed Hyukoh as the first act to sign with his independent label HIGHGRND (pronounced as High Ground), a subsidiary of Korean media conglomerate YG Entertainment.