Picture Post

Picture Post was a photojournalistic magazine published in the United Kingdom from 1938 to 1957. It is considered a pioneering example of photojournalism and was an immediate success, selling 1,700,000 copies a week after only two months. It has been called the UK's equivalent of Life magazine.

The magazine’s editorial stance was liberal, anti-Fascist and populist and from its inception Picture Post campaigned against the persecution of Jews in Nazi Germany. In the 26 November 1938 issue a picture story was run entitled "Back to the Middle Ages": photographs of Adolf Hitler, Joseph Goebbels and Hermann Göring were contrasted with the faces of those scientists, writers and actors they were persecuting.

History

In January 1941 the Post published their "Plan for Britain". This included minimum wages throughout industry, full employment, child allowances, a national health service, the planned use of land and a complete overhaul of education. This document led to discussions about post-war Britain and was a populist forerunner of William Beveridge's November 1942 Report.