Helen E. Fisher is an American anthropologist, human behavior researcher, and self-help author. She is a biological anthropologist, is a Senior Research Fellow, at The Kinsey Institute, Indiana University, and a Member of the Center For Human Evolutionary Studies in the Department of Anthropology at Rutgers University. Prior to Rutgers University, she was a research associate at the American Museum of Natural History in New York City.
Dr. Fisher earned a B.A. in Anthropology and Psychology from New York University in 1968; an M.A. in Physical Anthropology, Cultural Anthropology, Linguistics, and Archeology from the University of Colorado at Boulder in 1972, and a PhD in Physical Anthropology: Human Evolution, Primatology, Human Sexual Behavior, and Reproductive Strategies from the University of Colorado at Boulder in 1975.
She is a leading expert on the biology of love and attraction. Fisher said that when she began researching for her dissertation, she considered the one thing all humans have in common – their reproductive strategies. She is now the most referenced scholar in the love research community. In 2005, she was hired by match.com to help build chemistry.com, which used her research and experience to create both hormone-based and personality-based matching systems. She was one of the main speakers at the 2006 and 2008 TED conference. On January 30, 2009, she was featured in an ABC News 20/20 special, Why Him? Why Her? The Science of Seduction, where she discussed her most recent research on brain chemistry and romantic love.