Fiorucci is an Italian fashion label founded by Elio Fiorucci in 1967. The first shop exposed Milan to the styles of Swinging London and American classics such as the T-shirt and jeans. By the late 1970s and early 1980s this would be reversed, and the New York store would become famous for the fashions it introduced to the United States. Known as the "daytime Studio 54", it attracted trendsetters from Andy Warhol to a young Madonna.
As a leader in the globalisation of fashion Fiorucci would scour the globe, introducing a newly affluent mass market to underground trends such as thongs from Brazil and Afghan coats. The label popularised camouflage prints and leopard-skin prints before creating the designer jean market with the invention of stretch jeans. The iconic advertising usually featured a woman's buttocks in skin-tight denim, or in one case obscured by pink fluffy handcuffs, whilst the company logo is two cheeky angels modelled after Raphael's cherubs. However, mismanagement of the company led to receivership in 1989, and since then the brand has been dogged by legal battles over the trademarks, and several relaunches have failed to make much impact.
Mi so fresh, mi so fresh, mi style fresh
Mi so fresh, mi so fresh, mi style fresh
Mi pants, mi shirt, mi shoes fresh
Mi chain, mi shades, mi breath fresh (oe)
Anygirl where we wah we get, we get
Anygirl where we wah we get
We do it like checkers, 2 check an 3 check (prefect)
Pappie tek way victoria secret
A half dozen gyal we conquer with each step
Seh dem a gallis, dem neva do it yet
Gyal see mi, (sigh), she tek a deep breath
White t's, blue jeans, neat clarks, neat crepes
If mi tek away yuh girl from out-a yuh yard
Don't tek presonal dawg. uh jus tru-
Mi pants, mi shirt, mi shoes fresh
Mi chain, mi shades, mi breath fresh
We spin dem round like tornado,
We get gyal everywhere we go (because)
Mi so fresh, mi so fresh, mi style fresh
Mi so fresh, mi so fresh, mi style fresh
We get any girl we wah,
Da na na da na na na
Mi pants, mi shirt, mi shoes fresh
Mi chain, mi shades, mi breath fresh
If mi no get a new gyal di day done
A white one fi mi, a black one fi dres bole
Street vybz rum, ice in a cup
Highgrade an anoda vybz deh we roll
We a sharp shootah, sum boi dull
Dem mek sumthin easy look difficult
(Ah wah yuh do di gyal dem addija?)
Mi nuh no but dem ah pose like a seagull
If mi tek away yuh girl from out-a yuh yard
Don't tek presonal dawg. uh jus tru-
Mi pants, mi shirt, mi shoes fresh
Mi chain, mi shades, mi breath fresh
We spin dem round like tornado,
We get gyal everywhere we go (because)
Mi so fresh, mi so fresh, mi style fresh
Mi so fresh, mi so fresh, mi style fresh
We get any girl we wah,
Da na na da na na na
Mi pants, mi shirt, mi shoes fresh
Mi chain, mi shades, mi breath fresh
Da na na na na na na
Da na na na na na
Da na na na na na na
Da na na na na na
Da na na na na na na
Da na na na na na
Da na na na na na na
Da na na na na na
We spin dem round like tornado,
We get gyal everywhere we go (because)
Mi so fresh, mi so fresh, mi style fresh
Mi so fresh, mi so fresh, mi style fresh
We get any girl we wah,
Da na na da na na na
Mi pants, mi shirt, mi shoes fresh
Mi chain, mi shades, mi breath fresh
[DJ Scratchin] fresh
Kartel! fresh fresh
Jason! fresh fresh
Kartel! fresh fresh