Fine print

Fine print, small print, or "mouseprint" is less noticeable print smaller than the more obvious larger print it accompanies that advertises or otherwise describes or partially describes a commercial product or service. The larger print that is used in conjunction with fine print by the merchant often has the effect of deceiving the consumer into believing the offer is more advantageous than it really is, via a legal technicality which requires full disclosure of all (even unfavorable) terms or conditions, but does not specify the manner (size, typeface, coloring, etc.) of disclosure. There is also strong evidence to suggest that the fine print is not read by the majority of consumers.

Fine print may say the opposite of what the larger print says. For example, if the larger print says "pre-approved" the fine print might say "subject to approval." Especially in pharmaceutical advertisements, fine print may accompany a warning message, but this message is often neutralized by the more eye-catching positive images and pleasant background music (eye candy). Sometimes, television advertisements will flash text fine print in camouflagic colors, and for notoriously brief periods of time, making it difficult or impossible for the viewer to read.

Fine print (disambiguation)

Fine print is a colloquial term describing printed words that are in smaller, less noticeable typeface than the more obvious larger print that it accompanies.

Fine print may also refer to:

Fine Print (song)

"Fine Print" is a song by Nadia Ali. It was released on July 1, 2009 as the third single from Ali's debut solo album Embers by Smile in Bed Records.

Track listing

Charts

References

External links