 |
This article includes a list of references, related reading or external links, but its sources remain unclear because it lacks inline citations. Please improve this article by introducing more precise citations. (October 2010) |
| 200px | ||||
|
||||
| Founded | 2003 | |||
|---|---|---|---|---|
| Commenced operations | April 15, 2003 | |||
| Ceased operations | May 1, 2006 (became part of Delta's fleet) | |||
| Hubs | Orlando International Airport | |||
| Focus cities | Logan International Airport John F. Kennedy International Airport Fort Lauderdale-Hollywood International Airport |
|||
| Frequent-flyer program | SkyMiles | |||
| Airport lounge | Crown Room Club | |||
| Alliance | SkyTeam | |||
| Fleet size | 48 | |||
| Destinations | 17 | |||
| Parent company | Delta Air Lines Inc. | |||
| Headquarters | Atlanta, Georgia | |||
| Key people | Joanne Smith | |||
| Website | Flysong.com | |||
Song, LLC was a low-cost "airline within an airline" brand owned and operated by Delta Air Lines.
Song's main focus was on leisure traffic between the northeastern United States and Florida, a market where it competed with JetBlue Airways. It also operated flights between Florida and the West Coast, and from the Northeast to the west coast.
Song's aircraft were fitted with leather seats and free personal entertainment systems at every seat, with audio MP3 programmable selections, trivia games that could be played against other passengers, a flight tracker, and satellite television (provided by the DISH Network). Song offered free beverages, but charged for meals and liquor. Both brand-name snack boxes and healthy organic meals were offered. The flight safety instructions were sung or otherwise artistically interpreted, depending on the cabin crew. In addition to crew uniforms designed by Kate Spade, customized cocktails created by nightlife impresario Rande Gerber and an in-flight exercise program designed by New York City fitness guru David Barton, the airline created its own distinct mark in the industry.[1] The airline operated more than 200 flights a day and carried over ten million passengers.
Song's last flight took off on April 30, 2006. Service shifted to mainline Delta on May 1, 2006.
On January 1, 2008, Delta began repainting the last aircraft bearing the Song livery into mainline Delta Air Lines colors.
Contents |
History [link]
Before Song began service on April 15, 2003 as a low-cost Delta brand, the airline engaged in a long-term branding strategy that identified a particular strata of hip, style-conscious professional women as their target market. Song's goal was to meet not only their consumers' travel needs but social needs also. Portions of this branding process are documented in the 2004 Frontline episode "The Persuaders"[2] and in the episode's additional materials.[3] The name, brand identity, cabin interiors and airport environments were designed by Landor Associates in New York.
It was promoted by The Apprentice television show, and they had a boutique called "song in the city" to showcase the product in the SoHo district of New York.[4] Boston's Prudential Center also hosted a storefront location.[5]
On October 28, 2005, Delta announced plans to incorporate Song's aircraft into Delta's mainline domestic long haul operation beginning in May 2006. Eventually the 48 Boeing 757-200 airplanes were converted to include 26 first class seats and repainted with Delta colors. The eradication of the airline was seen by aviation analysts as a move to reduce costs and emerge from bankruptcy.
Song was officially removed from future Delta schedules on February 22, 2006. Song's final flight was #2056 from Las Vegas McCarran International Airport to Orlando International Airport, which departed at 11:48 p.m. on April 30, 2006.
Fleet [link]
Song's fleet consisted of 47 Boeing 757 narrow-body, fitted in a 199 seats, all-economy class, more-legroom configuration and painted in a lime-green livery and one Boeing 757 narrow-body (N610DL) in pink to support the Breast Cancer Research Foundation. After Song was dismantled, this aircraft became the Delta Pink Plane from 2006 until 2010 when it was repainted into standard Delta livery when a new pink Boeing 767-400ER (N845MH) was introduced. Song aircraft were the first in Delta's fleet to carry onboard satellite television equipment for passenger entertainment before being introduced into the mainline fleet, including all Boeing 737-700 and domestic 767-300, and select Boeing 737-800 aircraft.
Destinations [link]
Throughout its history, Song flew to 22 destinations in the U.S. and the Caribbean.
The following destinations were operated when Song merged operations back into Delta.
- Aruba
- Puerto Rico
- United States
Terminated destinations [link]
The following destinations were discontinued prior to the merging of operations.
- Bahamas - Nassau
- United States - Atlanta, Newark, Washington D.C-Dulles
Cessation of operations [link]
In May 2006, Song merged into Delta Air Lines's mainline fleet. All Song jets are now configured in a 26/158 First Class/Economy configuration.
References [link]
- ^ https://nymag.com/nymetro/news/bizfinance/biz/features/14720/index1.html
- ^ "The Persauders". https://www.pbs.org/wgbh/pages/frontline/shows/persuaders.
- ^ "Shaping a New Brand". https://www.pbs.org/wgbh/pages/frontline/shows/persuaders/etc/shaping.html.
- ^ https://goliath.ecnext.com/coms2/gi_0199-3282879/Song-Brings-Unique-In-Air.html
- ^ "To Do or Not to Do". 2004-03-15. https://directmag.com/opinions-columnists/marketing_not.
External links [link]
 |
Wikimedia Commons has media related to: Song (airline) |
- Song (Archive)
- PBS Frontline episode - The Persuaders (viewable online) prominently features Song's expensive branding and advertising efforts to separate itself from the "clutter."
- Song fleet
- Song aircraft
|
||||||||||||||||||||||||||||||||
https://wn.com/Song_(airline)
Song (album)
Song is the third and final album of Lullaby for the Working Class. It was released October 19, 1999 on Bar/None Records.
Track listing
3 (disambiguation)
3 usually refers to:
3, three, or III can also refer to:
Books
Companies
Film
Landing (band)
Landing is an American indie rock outfit from Connecticut, United States. Terms used to describe the music created by Aaron Snow and Adrienne Snow include ambient, shoegaze, slowcore, and space rock. Past members have included Dick Baldwin (guitar, bass) and Peter Baumann (not the same musician who was once a member of Tangerine Dream). The most current line up features Daron Gardner (bass) and John Miller (drums, guitar).
Originally named May Landing as a duo, the group changed the name to Landing in 1998 with the additions of Dick Baldwin (guitar, bass), Daron Gardner (bass, drums).
Landing returned June 2012 with the release of their eighth LP and first LP on Geographic North, entitled Landing. The nine songs were written and recorded over the six-year hiatus following Gravitational IV. "Heart Finds the Beat" was the first single released off the album.
Discography
Studio albums
Landing operation
A landing operation is a military action aimed at a bringing the landing force usually via landing craft to a shore or to land with the purpose of power projection ashore by forces coming usually from ships and also aircraft and able to fight.
Landing may refer to bringing of either the seafaring (naval landing forces; see amphibious warfare) or airborne forces (air landing troops).
Landing of ships
In a military invasion conducted by sea, the landing and establishment of a beachhead is a critical phase. In the Iliad, the landing operation of the Achaean navy is described in book three. Since the Trojans had been warned of the invasion, the beach was defended. In Greek polytheism, the ἱερά ἐπιβατήρια were sacrifices offered to the gods after a successful landing. A λόγος ἐπιβατήριον was a dignified speech delivered upon disembarkation, contrasting with an ἀποβατήριον, the speech delivered upon departure.
Air landing troops
Autumn
Autumn, interchangeably known as fall in North America, is one of the four temperate seasons. Autumn marks the transition from summer into winter, in September (Northern Hemisphere) or March (Southern Hemisphere), when the arrival of night becomes noticeably earlier and the temperature cools considerably. One of its main features is the shedding of leaves from deciduous trees.
Some cultures regard the autumnal equinox as "mid-autumn", while others with a longer temperature lag treat it as the start of autumn. Meteorologists (and most of the temperate countries in the southern hemisphere) use a definition based on months, with autumn being September, October and November in the northern hemisphere, and March, April and May in the southern hemisphere.
In North America, autumn is usually considered to start with the September equinox and end with the winter solstice (21 or 22 December). Popular culture in North America associates Labor Day, the first Monday in September, as the end of summer and the start of autumn; certain summer traditions, such as wearing white, are discouraged after that date. In North America, the wave of color starts in Canada. It then moves into the United States and across the Great Lakes, and continues down into the mountains of the South. Warm days followed by chilly nights provide the catalyst. In traditional East Asian solar term, autumn starts on or around 8 August and ends on or about 7 November. In Ireland, the autumn months according to the national meteorological service, Met Éireann, are September, October and November. However, according to the Irish Calendar, which is based on ancient Gaelic traditions, autumn lasts throughout the months of August, September and October, or possibly a few days later, depending on tradition. In Australia and New Zealand, autumn officially begins on 1 March and ends on 31 May.
Fall (unit)
A fall or fa is a Scottish measurement of length. Other variants of the name include "faw", "faa" and "fa", the spelling with an apologetic apostrophe is not favoured now. The measurement was mostly out of use by the 19th century, and English measurements were imposed in 1824 by an act of parliament.
There were 320 falls in a Scots mile.
Equivalent to -
See also
Podcasts:
-
by Posies
Fall Song
by: Posiesit's too nice to breathe
and I was feeling dirty till now
now witness me silent
now I've got over thirty
good reasons to live
it's too nice to breathe
no longer I'm embarrassed
to have lungs like these
in fall the sky is dark
as summer's urges soon submerge
but beautiful to see
is your reflection on me
is your reflection on me
there's a spark in the air
the oxygen is burning
but we are safe
returning from work
you know the names of every streetlight
by your mother's driveway
it's too nice to breathe
I know you're sick of the same skyline
and hate the evergreens
but someday they will fall
as their base is choked
by frightening worms
whose blind organs can see
your reflection on me
your reflection on me
a glow is cast orange
on every single taxi
no one will ride
and when I am weary
the statue will ungrip me
and the leaves will die
it's too nice to breathe
I'm freer than the living
if that's what they're called