Out of Home advertising (or OOH advertising, OOH Media) is advertising that reaches the consumer while they are outside the home.
Out of Home advertising is focused on marketing to consumers when they are "on the go" in public places, in transit, waiting (such as in a medical office), and/or in specific commercial locations (such as in a retail venue). OOH advertising formats fall into four main categories: billboards, street furniture, transit, and alternative.
The OOH advertising industry in the USA includes more than 2,100 operators in 50 states representing the major out of home format categories. These OOH media companies range from public, multinational media corporations to small, independent, family-owned businesses.
Billboard advertising is a traditional OOH advertising format, but there has been significant growth in digital OOH (digital billboards and place-based networks) in recent years; for example, about 4,900 digital billboard displays have been installed in the United States.
Franklin Municipal–John Beverly Rose Airport, also known as Franklin Municipal Airport or John Beverly Rose Field(IATA: FKN, ICAO: KFKN, FAA LID: FKN) is a public airport in Isle of Wight County, Virginia, United States. The airport is owned by the City of Franklin and is located at 32470 John Beverly Rose Drive, two nautical miles (4 km) northeast of the city's central business district.
Franklin Municipal Airport covers an area of 313 acres (127 ha) at an elevation of 41 feet (12 m) above mean sea level. It has one runway designated 9/27 with a 4,977 x 100 ft (1,517 x 30 m) asphalt surface. Two former runways, 14/32 and 4/22, are in no longer used and marked with yellow X's.
For the 12-month period ending March 31, 2007, the airport had 5,012 aircraft operations, an average of 13 per day: 70% general aviation, 30% military and <1% air taxi. At that time there were 25 aircraft based at this airport: 84% single-engine, 12% multi-engine and 4% ultralight.