Donut King

Donut King is Australia's biggest doughnut franchise, based on the Gold Coast, Queensland.

History

The Donut King chain was founded in 1981 in Sydney, and is currently managed, under license, by the Gold Coast-based Retail Food Group Limited. Retail Food Group also manages Michel's Patisserie, Brumby's Bakeries, and bb's Cafe, with a total of 1050 stores within Australia and New Zealand.

As of April 2012, there were over 350 Donut King stores in Australia in almost every major shopping centre. In July 2008, Donut King entered into a master license agreement with Shanghai-based Mak Brands, marking the Australian brand's first foray into the China market. There are now 14 stores in China.

Products

Besides doughnuts, Donut King also serves a variety of other food items and beverages such as coffee and teas, soft drinks, milkshakes, soft serve ice creams, frozen carbonated beverages, and hot dogs. Many of these are offered along with doughnuts as part of a promotion or 'deal'. They are famous for their hot cinnamon donuts which are 'cooked fresh to order' throughout the day.