Consumer Reports

Consumer Reports is an American magazine published monthly by Consumer Reports (a spin-off company created in 2012) since 1936. It publishes reviews and comparisons of consumer products and services based on reporting and results from its in-house testing laboratory and survey research center. The magazine accepts no advertising, pays for all the products it tests, and, as a not-for-profit organization, has no shareholders. It also publishes cleaning and general buying guides. It has approximately 7.3 million subscribers and an annual testing budget of approximately US$21 million.

Editorial independence

Consumer Reports is well known for its policies on editorial independence, which it says are to "maintain our independence and impartiality... [so that] CU has no agenda other than the interests of consumers."CR has unusually strict requirements and sometimes has taken extraordinary steps; for example it declined to renew a car dealership's bulk subscription because of "the appearance of an impropriety".