CHRO

CHRO may refer to:

CHVR-FM

CHVR-FM is a Canadian radio station, broadcasting at 96.7 FM in Pembroke, Ontario. The station airs a country music format branded as Star 96.7.

The station was originally launched in 1942 as AM 1340 CHOV by Ottawa Valley Broadcasting. In the late 1940s CHOV moved to AM 1350. In 1961, Ottawa Valley also launched CHOV-TV. Workers at CHOV unionized and labour disputes at the channel led to management closing the station and selling it to new owners. The television station was purchased by J. Conrad Lavigne in 1977, adopting the callsign CHRO and becoming part of the MCTV system in 1980. In 1981, Mid-Canada Communications also purchased the radio station; it subsequently adopted the CHRO callsign as well.

In 1990, the MCTV television stations were sold to Baton Broadcasting and the radio stations were sold to Pelmorex. With the TV and radio stations now under different ownership again, the radio station adopted its current CHVR callsign. In 1991, Pelmorex also acquired CKOA in Arnprior and CKOB in Renfrew, both of which were converted to rebroadcasters of CHVR, known as CHVR-1 Renfrew and CHVR-2 Arnprior.