C91.3

C91.3FM (ACMA callsign: 2MAC) is a commercial radio station broadcasting on the FM band at a frequency of 91.3 MHz to the Macarthur region of New South Wales in Australia. This area takes in the major centres of Campbelltown and Camden. The station is owned by WIN Corporation, the parent company of WIN Television. Due to government regulations, it can only broadcast at 1 kW ERP so as to limit its broadcast area.

Many people feel that the station filled the gap left by the departure of Edge 96.1 and WSFM from Western Sydney studios. Studios for both supposed Western Sydney stations are now in North Ryde. C91.3 is the only commercial station left truly broadcasting from Western Sydney studios.

History

Originally, when it started in 2001, the station played classic rock hits, with a little bit of current pop tracks, using the positioner "The Biggest Variety of Rock & Pop". In 2004, its music format shifted more towards CHR, and with it came a change of its positioner to "The Best Music in Macarthur". In early 2006, when Rob Doorey replaced Mal Lees (formerly of Triple M's Club Veg) & Mardi Cole, both now at other stations, for its breakfast slot, their positioner was changed to "Macarthur First".