Animax

Animax (アニマックス, Animakkusu), stylized as ANIMAX is a Japanese anime satellite television network, dedicated to broadcasting anime programming. The channel also dubbed cartoons in Japanese language. A subsidiary of Japanese media conglomerate Sony, it is headquartered in New Pier Takeshiba North Tower (ニューピア竹芝ノースタワー, Nyū Pia Takeshiba Nōsu Tawā) in Minato, Tokyo, Japan, with its co-founders and shareholders including Sony Pictures Entertainment Japan and the noted anime studios Sunrise,Toei Animation,TMS Entertainment and production company NAS.

Animax is the first and largest 24-hour network in the world dedicated to anime and cartoons, with a viewer reach of over 89 million households, 62 countries and more than 17 languages. Its title is a portmanteau of the words anime (アニメ) and max (マックス, makkusu).

Animax operates across Japan, Taiwan, South Asia, South Korea, Southeast Asia and Hong Kong. It was launched in Europe (launching across Germany, Romania, Hungary, Czech Republic in 2007 (replacing Anime+ in Romania, Hungary, and Czech Republic), Slovakia (replacing Anime+), Spain and Portugal (both initially on sister channel AXN) in 2008. It also has English language networks in Southeast Asia, South Asia, and the United Kingdom (as a VOD service accompanied by a weekly block via Sony Movie Channel).

Animax (India)

Animax India is the South Asian division of Animax Asia, a Japanese anime television channel. It currently airs in English 24 hours a day. This channel is a part of Japanese media conglomerate Sony. It is also the first animation channel to be targeting from age 13-35 and the only channel to simulcast anime same week and same day as Japan.

History

Animax began operations across India and the rest of South Asia from 5 July 2004 with Irfan Pathan as a brand ambassador. It is operated and broadcast from Singapore by Animax Asia and distributed by SET India. Animax South Asia started with 12 hours Hindi feed that targeted young kids and teens ages 7–14 and it had planned to launch separate 24/7 Hindi and English feeds but from 15 August 2006, Animax entirely shut down its Hindi feed and kept its English one, since it changed its target audience to the ages 15–40 group.

On 1 January 2008 Animax South Asia merged with Animax Asia's programming feed, including all of its exclusive premieres. Animax India rebranded its logo along with Singapore on 4 May 2010 and now it has its very own 24/7 English feed. Animax became the first channel to simulcast the ultra popular series, Supernatural. Continuing with the sci-fi shows, Animax aired Terminator: The Sarah Connor Chronicles for the first time in entire Asia. Animax also aired Korean entertainment shows like Live Power Music, Pretty Boys & Girls and Comedy Boot Camp in Korean audio with English subtitles. Animax added American reality shows to their list with the premiere of Scare Tactics. Animax also simulcasts the yearly Video Game Awards hosted by Spike TV.

Animax (German TV channel)

Animax Germany is one of Animax's channels in Europe. It was launched during Summer 2007. It was launched the same year as its Eastern European counterpart.

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