If I Can Dream (web series)

If I Can Dream is a webseries that was created by Simon Fuller. The show was not renewed for a second season in 2011.

Format

This isn’t reality TV. There’s no judges or voting off. There’s not a pot of money sitting at the end ... the goal is to get a job that will allow us to get out of the house and to move on to a bigger career. This is just the first step.

The show followed performers who moved into a house in Hollywood, California. The house was wired with 56 AXIS cameras and the footage was broadcast live on the show's website. Each contestant was judged to excel in either one of the creative arts, sport or fashion and the premise of the show was to follow them as they attempted to succeed in their chosen field.

As of December 2009, the house was fully prepared and on March 2, 2010, the cast moved in. The television aspect of the show was weekly 30-minute highlight shows airing first through Hulu then later through a traditional broadcast network. Clear Channel was to handle radio aspects and MySpace was the production's online partner. PepsiCo and Ford Motor Company signed on to sponsor the project. The first season concluded after 32 episodes . On October 4, 2010 the show's website said "Thanks for being a part of Season 1. Get ready for Season 2 starting in 2011."