99 Francs

99 Francs is a 2000 novel by French writer Frédéric Beigbeder. The book was released in France on August 2000 through Grasset & Fasquelle and has since been re-released under the titles € 14.99 and € 6. Shortly after the book's initial release Beigbeder was fired from his advertising job after his employers read 99 Francs.

In 2007 the book was adapted into a film by the same name that was directed by Jan Kounen and written by Nicolas & Bruno.

Summary

The book follows zuho, a successful copywriter that appears to have it all. Not only is his job going well, but he has surrounded himself with expensive material goods, beautiful women, and lots of cocaine. That easygoing life ends when he becomes disillusioned with his life and his job after a meeting with a client ends with him smearing the word "pigs" on the walls using his own blood.

Reception

Jonathan Evans questioned the book's 2002 English translation, which changed the book's setting from France to England as well as changing francs to pounds.Guardian reviewer Nicholas Lezard also commented on the changes to the book, stating that the "geographical and cultural translations are by no means consistent or necessarily successful".

99 Francs (film)

99 Francs is a 2007 film by the French director Jan Kounen based on the novel of the same name by Frédéric Beigbeder written by Nicolas & Bruno.

Plot

The film is a satire on the modern advertisement business. The plot mainly concerns the story of a commercial advertisement designer, Octave Parango (Jean Dujardin), who has an easy-going, highly paid job, and an active free life mainly consisting of drugs and random one-time sexual relationships. However, he starts growing weary of his job, and after having his first ever long-time relationship with fellow worker Sophie (Vahina Giocante) fail miserably, he organises a revolt against the advertisement business and his own life.

Cast

References

External links