CKRA-FM

CKRA-FM is a Canadian radio station broadcasting at 96.3 FM in Edmonton, Alberta. The station is owned by Newcap Broadcasting, and currently broadcasts a classic hits format branded on-air as 96.3 Capital FM. CKRA's studios are located inside the West Edmonton Mall, while its transmitter is located at Ellerslie Road and Provincial Highway 21, just southeast of Edmonton city limits.

CKRA is currently ranked #4 in the Edmonton market according to the Fall 2014 Numeris data report.

History

Prior to January 13, 1995, CKRA was known as 96 K-Lite FM with an adult contemporary format. On that day, the station adopted the name "Mix 96", playing a hot adult contemporary format, leaving adult contemporary listeners to CFMG-FM. Several name and content changes occurred in 2002 and 2003. In the summer of 2002, CKRA adjusted its name to "963 the Mix" and incorporated more contemporary music into its playlist. During this time, the station opened a satellite "weekend" location on Edmonton's trendy Whyte Avenue. Local (former) A-Channel entertainment host, Shannon Tyler, was hired to co-host the morning radio show with B.J. Wilson. In February 2003, CKRA once again re-branded as "96X", "the hit music alternative" and retained its hot AC format, leaving R&B and hip-hop out of its playlist. Ryan Waters joined the new morning show, working with B.J. and Shannon then hosting solo for 90 minutes of commercial free music. Mike Anderson (middays), Tim Riess (drive time) and Carly Kincaid (evenings) rounded out the air staff. Several on-air changes followed, including Anderson leaving Middays and focusing on M.D. duties. Riess hosted several dayparts, Waters returned to his former position as "Swing Announcer" and Chris Kuchar held down "Afternoon Drive" before returning to sister station 97.3 K-Rock.