Student Beans (now Pion)

A reminder to all our new followers, we've moved accounts. Our active account is Pion. For all the latest company updates, industry reports and YMS news please head to our Pion account. Follow us here.👇🏼 https://lnkd.in/efhwJwX8

Introducing Pion. Today, we're thrilled to introduce you to our new brand - Pion! After 18 amazing years as Student Beans, we've made some exciting changes and now operate under a new name! Pion is your gateway to unparalleled growth – offering bespoke research, full-funnel brand marketing, youth events, and innovative technology. We've streamlined our focus to empower brands, providing clear value through consumer group insights, advertising, and verification. Our commitment to youth marketing remains unwavering, with Voxburner seamlessly integrated into Pion. Student Beans and YMS continue as endorsed brands, catering to niche audiences in student discounts and the youth space. As we embrace this change, our mission expands. While Student Beans empowers students, Pion empowers brands to cultivate a world where consumers thrive. Our goal is to create a commerce experience where everyone wins, aligning a brand's success with the joy and relevance experienced by their customers. Welcome to the Pion family!

We've got something exciting to tell you... Hold tight, announcement coming on Tuesday! 👀

Missed our recent webinar: "Challenging Convention: Cultural Relevance In A Gen Z World." Fear not! You can watch the whole thing on-demand now. 🎬 We delve deep into how brands can capture young consumers' hearts (and spend) and discuss the world of Gen Z and Gen Zalpha. Get your hands on the fantastic insights shared in the session by clicking the link below: 🔗 https://lnkd.in/eixSQdbJ #Webinar #OnDemandContent #GenZalpha

⚡ The Ultimate Guide to Gen Z ⚡ Born between 1996 and 2010, the cohort we call Generation Z is growing up. With around 2 billion Gen Zs worldwide, they’re now a bigger generational cohort than #Millennials! In this guide, we’ll share key stats and tips to help you get to know #GenZ, from their spending habits to online engagement. Don't miss out on these insights; download your copy now! 🔗 https://lnkd.in/dXwSPpBE #YouthMarketing #MarketingGuide

Are Gen Z ‘Really Annoying’ to Work With? According to Actor Jodie Foster, yes, they are! 🫣 Gen Zers are facing criticism in the workplace thanks to avant-garde attitudes and determination to break the status quo. Younger generations want work to serve them and bring them enjoyment – they don’t want to face the toxic work cultures experienced by previous generations. So, what will be popular from future Gen Z employers? ✔️ Flexible working hours ✔️ Generous annual leave ✔️ Hybrid working Read our full blog post centred around this topical discussion to learn more. 🔗https://lnkd.in/eh6pD8Cz #GenZ #JodieFoster #Workplace

T-8 hours till our first webinar of the year! ⏰ Join Leila Fataar, Clint Runge, Michelle Green and a Gen Z panellist for an in-depth session. Discover golden nuggets of research and actionable insights to engage Gen Z in the coming year. 🗓️ When: 17th January / 4PM GMT 📍 Where: Online Make sure to save your space, you don't want to miss it! Sign up here: https://lnkd.in/e2z4DPPt #Webinar #2024Events #GenZalpha

We're very excited to be attending Affiliate Summit West this week! Our Account Manager, Gabrielle Seguin and Business Development Manager Nick Rosenblum will be there on the 15th, 16th and 17th January. ✨ Are you attending? Feel free to reach out to schedule some time to meet the Student Beans team. #ASW #AffiliateSummitWest #Conference

A whopping 86% of #GenZ want their advertorial content to blend seamlessly into their feeds. 📲 #CreatorMarketing is integral as brands abandon large-scale celebrity endorsements and macro-influencer partnerships to favour trusted, smaller-time #Creators. Our latest blog will outline the top three ways to reach Gen Z through your creator marketing strategy. 🔗 https://lnkd.in/e4Yx64fr #Strategy #GenZMarketing

📣 January Webinar Speakers Announcement! 📣 Kick off the new year by joining us on a journey of discovery into the next generation. Join host Leila Fataar from Platform13 as we take a deep dive into #GenAlpha on 17th January. Our guest lineup includes some star-studded names: ⭐ Clint Runge, CEO and Founder of Archrival ⭐ Michelle Green, Manager, Audience Impact and Intelligence at Paramount ⭐ Luce a Gen Z Panellist. ⭐ Alexandra H., Content Executive at Student Beans Sign up now! https://lnkd.in/eixSQdbJ #Webinar #YouthMarketing #NexGen