Primer

Payment leaders are true pioneers—forging a path forward without a guide and turning payments from something transactional to transformational. That led us to ask: Who is the modern payment leader? So, we surveyed 500 payment leaders from all over the globe. Let’s just say, we uncovered a lot: ⭐ How payment leaders got their start ⭐ Their unique career journeys ⭐ The main opportunities and challenges they face today ⭐ How they see the role of payments evolving ⭐ Their favorite tunes  ⭐ Much more This is 𝘛𝘩𝘦 𝘶𝘯𝘵𝘰𝘭𝘥 𝘴𝘵𝘰𝘳𝘺 𝘰𝘧 𝘱𝘢𝘺𝘮𝘦𝘯𝘵 𝘱𝘪𝘰𝘯𝘦𝘦𝘳𝘴. Check out the full report ➡️ https://lnkd.in/eiySk4z3 Kailash Madan Pedro C. Resh Vamathevn Ellie Jaggs Prerna Kishore Rebecca Moss Sameer Talwar Jade Thomas Gabriel Le Roux

Let's face it: "Do Not Honor" declines are a persistent thorn in every payment manager's side 😤 A robust payment strategy is built on actionable insights—not cryptic codes. Yet, this vague decline code offers zero usable info—and it's frustratingly frequent, accounting for a high percentage of most merchant's overall declines. Our latest post in the Payment Nightmare series from Jeffrey L. demystifies the "Do Not Honor" code and provides strategies for addressing it head-on ✅ . Check it out and turn decline confusion into payment clarity. 🔗 https://lnkd.in/eCZThffg

🚨 4 in 5 payment leaders say their payment tech needs a complete overhaul 🚨 How do we know? Our team recently spoke with numerous payment leaders, and there’s so much potential for optimization and improvement 📈 Payment leaders know that the longer tech issues are ignored, the bigger the risks, like: 💸 Missed revenue 📈 Skyrocketing payment costs 🔒 Increased fraud risks So, what does an ideal payment stack look like? 🔗 Unified: One seamless infrastructure to handle all payments, no matter how many services are used. 🔄 Flexible: Adapts to your evolving strategy and integrates smoothly with your favorite tools. 📊 Scalable: Performs effortlessly, whether handling one million transactions in one market or one billion transactions globally. Create a tech stack that covers all three, and you’re on your way to transforming payments from a cost center to a revenue driver ✨ Learn more in our blog from Theo Spyrides. 🔗 https://lnkd.in/eKDcDE5z

Over 60% of consumers will abandon their cart if their preferred payment methods aren't available 🤯. Pelago understands the importance of meeting customer expectations and uses Primer to transform its checkout experience into one that is seamless. Primer helps Pelago enable more payment methods and tailor its checkout based on:  🌍 Customer location  📈 Conversion rates  💲 Costs "Primer allows us to dynamically adapt our checkout process better to suit our customers' preferences and our business strategy," says Altaf Dhamani, Chief Product Officer at Pelago. Discover more in our interview with Altaf on how Primer empowers Pelago to optimize payment success. 🔗 https://lnkd.in/ettKR4iQ Kailash Madan

⭐ It’s an honor to be named by Accel as one of its Fintech 50 in EMEA 🌍. This recognition underscores our mission to build a unified payment infrastructure that ignites growth for the merchants and the broader payments ecosystem. Thank you to Accel and our incredible community for believing in our vision. Here’s to shaping the future of payments—together. Gabriel Le Roux Mikaël Minvielle Pierre-Edouard Jumel Theo Spyrides Jade Thomas

Imagine this: You get an urgent email from the CEO. The company wants to launch in Indonesia in 6 weeks. Exciting, right? But there’s a catch—your payment provider doesn’t support payments there, and card penetration is low among your target audience. Oh, and your dev team? They need 6 months to onboard a new processor. Yikes 😱 🎃 Halloween may have been last week, but nightmare situations are year-round for many payment teams struggling with inflexible payment systems and limited developer resources. That’s one of the reasons why 79% of payment leaders say their tech needs a major overhaul. Check out our new blog to learn how to escape the nightmare and sleep soundly with Primer 💤. 🔗 https://lnkd.in/enRQtd72

If you can’t accept a customer’s payment, the journey just…stops 🛑. Even the top PSPs can stumble, which is why every business—big or small, any industry, anywhere—needs redundancy in their payment stack 🔀. However, building that redundancy through a multi-PSP strategy presents a whole new set of challenges. From integrations to management and setting up smart payment routing and fallbacks—it can get complicated fast. That’s why trailblazers like GetYourGuide are charting a smarter path. As Arjun Muralidharan from GetYourGuide says, you could try to build a multi-PSP strategy on your own, but if it’s not your area of expertise, you might as well focus on what you’re best at. Coincidentally, allowing you to unify your payment stack and seamlessly execute on your payment strategy is what we’re best at 😉 See for yourself: https://lnkd.in/e47mghpB

Payment leaders love what they do. 💡 89% of payment leaders are thriving in their current roles. 💡 68% say they’re in it for the long haul—planning to stay in payments until they retire! Want to know the secret sauce behind their passion and drive? Dive into our new report, The untold story of payment pioneers, to find out 🔥 👉 https://lnkd.in/drb4xAMw

👻 Processor outages: A payment horror story 👻 It’s your busiest sales day of the year. Orders are rolling in. Your site’s working perfectly—but suddenly, everything stops 🚨. No payments are going through. Revenue is falling off a cliff 📉 You check your dashboard, and you see a sea of red alerts, each screaming, “Payment Failed 🚫” Your processor is down. It’s the kind of nightmare that keeps payment leaders up at night 😱. Check out our new blog to learn how to escape the nightmare and sleep soundly with Primer 💤. 🔗 https://lnkd.in/e99dYw2F

Something big is brewing, and we’re not talking about a witch’s cauldron 🧙♀️ this Halloween. We predict the coming year will be huge for payment leaders 🔮 Today’s payment leaders are pioneers—often the first dedicated to payments in their companies 🚀. With this pioneering spirit come incredible opportunities to lead the charge. Payment leaders have the unique chance to shape the payment function while showing that payments aren’t transactional but transformational 📈. Nitin Kashid, Head of Payments & Partnerships at Zip, puts it best: "Payments aren’t only about routing transactions—they’re about unlocking value for your business." Learn more about the world's leading payment pioneers: https://lnkd.in/eiMznwPC