Ogilvy UK

Last week, Ogilvy PR hosted a celebration for PRWeek UK’s prestigious 30 Under 30. The annual list is an incredible platform for the brightest young minds in PR, celebrating ingenuity, strategy and creativity. Congratulations to our own Julia Sammons and Taylor Orford for featuring in this year’s 30 under 30. Also thanks to The Ripple Effect for helping bring this summertime celebration together. PRWeek #borderlesscreativity

Did you know Ogilvy UK VP and behavioural science legend Rory Sutherland is now a TikTok influencer? Creative Salon Worldwide explores how our be-sci genius became a viral influencer, dispensing his unique knowledge on impactful marketing, consumer psychology and borderless creativity. So far, Rory has amassed over 200k followers. “For those familiar with Rory’s work in the industry, his TikTok content is a reminder of exactly what has made him such a titan. By translating complex advertising concepts into bite-sized insights, he fosters an interactive learning experience for even the most seasoned advertising professional.” Rachel Porter influence creative strategy director, Ogilvy UK. Link in comments... Follow Rory on TikTok here 👉 https://lnkd.in/ecVsF3Ch    

Ogilvy's global CEO Devika Bulchandani gets up close and personal with Stephen Lepitak in marketing bible Creative Salon Worldwide. They talk how and why Ogilvy is reclaiming its former glory as a creative powerhouse. Stephen also includes some of Ogilvy's pioneering elite female leadership - global CCO Liz Taylor, UK CSO Jo Arden, UK CFO Karla Smith and he interviews Ogilvy UK CEO Fiona Gordon. In his feature she talks about a new culture of belief where anything is possible. #borderlesscreativity Well worth a read. Link in the comments.

When two unstoppable forces collide - sport and summer. Strategic sungazer Jo Arden writes about the power and potential of everyone's favourite season in her latest column for Campaign UK. Link in the comments.

Ogilvy UK's summer of sport continues - bring on the Olympics! Marketing bible Creative Salon Worldwide deep dives into the biggest ad campaigns of the world's biggest sporting event. Their rising star reporter Avnie Bansal profiles ‘It’s Magic When The World Comes Together’ for The Coca-Cola Company by WPP Open X led by Ogilvy and supported by EssenceMediaCom, VML and Hogarth. See link in the comments. Avnie writes: "Our differences are what make us unique, but when we come together, that’s when the ‘Real Magic’ happens," says Islam ElDessouky, global vice president of Creative Strategy and Content at The Coca-Cola Company. In its role as a Worldwide Partner of the Olympic and Paralympic Games and Presenting Partner of the Paris 2024 Olympic Torch Relay, The Coca-Cola Company has reinforced its hug motif as the theme for Paris 2024.

WPP won Most Creative Company at Cannes Lions this year. Want to know what's going on in the beating heart of the creative industry? Read WPP's breaking news in The Weekly. Every week is a school week.

Ogilvy PR is thrilled to have been shortlisted for the 2024 PRWeek Awards Large Consultancy of the Year - for the third year running. Making this shortlist is certainly something to celebrate. Thanks to our clients, partners and, of course, the Ogilvy PR UK team who deliver each and every day. Julianna Richter, Matt Buchanan, Nicola Dodd, Charlie Coney, Jane Fearnley, Toby Conlon, Rahul Titus, Imogen Coles, Jenny McCoubrey, Fiona Gordon.

Ogilvy PR was named Best Large Influencer Marketing Agency at the Influencer Marketing Awards 2024. They secured more awards than any other agency for the sixth consecutive year. Huge congratulations to our teams for continuing to lead the industry in #InfluencerMarketing. Rahul Titus, Global Head of Influence: “The IMAs represent the pinnacle of the best in class influencer marketing across the globe. We are incredibly honoured and humbled to see our continued investment into influence being recognised on this global stage. Winning best large global influencer marketing agency this year is an incredibly special moment for our teams around the world who strive to do the best work of our lives.” Imogen Coles, UK Head of Influence: “Last week Ogilvy made it 6 years in a row as the most awarded Influence agency globally. Made better by also receiving the coveted, Best Large Influencer Marketing Agency award, a crown amongst 25 total wins! These awards are a testament to the partnerships we have around the globe with each of our clients, and it’s only through this shared vision for the influence industry that we’re able to keep coming back stronger every year.”

The Financial Times covers the launch of Ogilvy PR's Influence Shield, a pioneering new global offer that manages influence risk. Influence Shield builds confidence and innovation for brands by increasing safety in influencer marketing. See link in the comments. Led by Toby Conlon, Global Head of Crisis and Risk, and Rahul Titus, Global Head of Influence, Influence Shield combines Ogilvy PR's social media and influence expertise, coupled with their reputation and risk management capabilities. Ogilvy’s influencer specialism is the biggest and most awarded in the world with over 400 dedicated Influencer practitioners across the network covering 38 countries. Toby Conlon: “Risk is nothing new to businesses, but Influencer marketing has become such a dominant force it represents the new frontier for brand reputation. Many businesses are finding out the hard way. Influence Shield gives brands the confidence to move forward, which means there’s even greater opportunity and innovation.” Rahul Titus: “Influence is no longer a 'nice-to-have' for brands, it's a business-critical channel. Influence Shield equips brands with the foresight and agility to navigate risk proactively, turning potential pitfalls into opportunities for greater impact and trust.”

Flashback to the biggest day in the be-sci calendar... Nudgestock 2024 ⏰ Landing for it's twelfth year, our team of experts debunked the myths of time, opening our minds to it's creative possibilities and business application.    Thanks to our world-class band of speakers, including Dr Tara Swart Bieber, Jonathan Haidt, David Meinhart, Kirsten McPherson and Nuala Walsh, as well as the 500 CMOs that attended.    If you missed it, don’t worry, we recorded it, watch it back for free. Link in the comments. #Nudgestock2024 | Ogilvy | Ogilvy Consulting | WPP | MAD//FEST