George at Asda

When it comes to homeware, you just can’t have enough Stacey Solomon – and the Queen of Cosy is back with her official Halloween collection for George at Asda. 😍 The collection is perfect for anyone looking to add some ghoulish charm and includes everything from ghost shaped cushions to bat themed bedding. All designed by Stacey herself in collaboration with the talented George Home design team.   To celebrate what she described as one of her favourite collections with us so far, Stacey opened up her boo-tiful home to host the most exclusive Halloween party of the year - the Haunting of Pickle Cottage. 👻 Over 40 guests were invited to view the new range whilst experiencing thrills and chills on her famous woodland walk, as well as a pumpkin trail scavenger hunt in the ghoulishly gorgeous grounds of Pickle Cottage.   The collection is now available in stores and online – and set to create even more reasons to visit Asda and George this Halloween 🎃 https://lnkd.in/erBKmN2h

We’re really excited to announce that George at Asda have partnered with Amy Dowden MBE to create this year’s official Tickled Pink T-shirt. All profits from the sale of the T-shirt will go to our charity partners Breast Cancer Now and CoppaFeel! to help fund better breast cancer treatments, vital education and life-changing support. You can buy the T-shirt online and in-store now. 💕 Amy said: "I'm so happy to be working with Asda Tickled Pink on this year's campaign. Breast cancer awareness is something I feel so passionately about, especially after my own diagnosis. It's hugely important to know your own body and check your chest regularly from a young age, and I hope that being involved in this campaign can help to raise heaps of awareness and funds for the brilliant Tickled Pink charity partners Breast Cancer Now and CoppaFeel!." 🎀💗 Asda Tickled Pink has been running for 28 years and has raised over £92m for breast cancer charities. Find out more here: https://bit.ly/3TDttl5 #Asda #GeorgeatAsda #TickledPink #BreastCancerNow #Coppafeel

We can’t believe it’s been 10 years since we launched George Home and to mark the occasion the team took to London to celebrate and launch our latest collections for Autumn Winter 2024, including our latest offering from everyone’s favourite interiors Queen, Stacey Solomon.  🙌   Over 100 guests from across the media and creator space joined us to get a closer look at the latest ranges and sample some delicious Asda treats.   The event was a fitting acknowledgement of the success and continued growth of the George Home brand, which perfectly combines George At Asda’s vision to bring joy filled design to homes – always at amazing prices.    Happy Birthday George Home – here’s to the next 10 years! 🎈 

We’re really excited to announce that we have partnered with Tom and Giovanna Fletcher to create this year’s official BBC Children in Need T-shirt. All the profits from the sale of the Tee will go to the charity. The official Tee is now available online and in store from around the 30th September. 😍 💛 McFly singer and guitarist Tom said: "When myself and Gi got the call to help design this year’s BBC Children in Need T-shirt we jumped at the opportunity. It was so fun to reimagine what the iconic Pudsey tee could look like if we transformed it into a band style tee celebrating all the ‘best bits’ of this amazing charity. Getting down to your local Asda to pick it up is an easy way to get involved with BBC Children in Need this year to raise vital funds to empower every child to thrive and be the best they can be." Liz Evans, Chief Commercial Officer - George at Asda, said: “It’s been fantastic to work with Tom and Giovanna on the creation of this year’s official BBC Children in Need T-shirt. We absolutely love how they have brought their creativity and personality to life in the design, alongside a really on trend ‘band tour’ theme that will help our customers to support the great work of BBC Children in Need in style.”

We can’t believe it’s been a whole year since we launched Stacey Solomon’s exclusive collection with George Home – and what an amazing year it has been. 😍 Our customers have loved this beautiful range – from cosy throws to summer toys for the kids, it’s been a hit. And as the sun begins to set earlier, we’re delighted to announce Stacey’s newest offering to take the chill from the colder months ❄   The beautiful Pickle Cottage inspired 180-piece collection, designed by Stacey herself, features pieces for the whole home including dine, bed and bath. Her third collection with George at Home includes the exciting new addition of kitchen and bakeware, which brings Stacey’s stylish touch into the heart of the home and includes cooking utensils, pans and muffin trays 🍰   George at Asda has a long-standing reputation for amazing style and value for the home and this new range with Stacey is no different - bringing stylish pieces at affordable prices to our customers. We hope you love this range as much as we do – and we have some further gorgeous drops scheduled before the end of 2024, watch this space! 👀 #proudtobeasda #autumn #winter #george #staceysoloman

🏄♂️ Last weekend George partnered with The Walt Disney Company to host the ultimate ‘626 Summer Surf Party’ to celebrate ‘626 day’, in homage to the well-loved Lilo and Stitch movie franchise. 🏄♀️ George is a proud brand partner with Disney and guests were invited to browse the fabulous Lilo and Stitch home, fashion and general merchandise collection, enjoy a delicious BBQ 😋 and delve into a day of fun-filled activities. We hosted a play in the bay for the little ones, a ukulele sing-along 🎵, crafting 🎨, a movie screening 🎬 and surf lesson 🌊 for those brave enough – guests also wore our ever-popular Lilo and Stitch fashion collection 😍  

☀ With the sun finally putting in an appearance, George Home’s resident celebrity Julie Varma, Senior Buying and Design Director for George Home and General Merchandise, made her second appearance on ITV’s This Morning last week. She appeared alongside two other retailers discussing the top garden trends for 2024 – exploring how to bring indoor style into an outdoor space. 😎 With over 27 years of experience under her belt, Julie was perfectly placed to take Ben and Cat through her top tips for making the most of outdoor space and make it an extension of the home. She showed off George at Asda’s gorgeous Outdoor Living range including: Hanging Egg Chair, recent Ideal Home Garden award winning Uniflame Classic 60cm American Charcoal Grill, and Low Level Corner Sofa and Coffee Table Set - all demonstrating the amazing quality, practicality and value that George Home is famous for. ⛅

As we celebrate Pride Month, here at George, we are incredibly proud to support all our colleagues, customers, suppliers & followers within the LGBTQ+ community, and we’re committed to building an inclusive and diverse workplace where colleagues are happy and confident to bring their true, authentic selves to work. We love to celebrate Pride with our colleagues and customers. Earlier this year for the first time ever we launched a competition for colleagues to design our George at Asda Pride t-shirt. Drew Nicholls from our People Services team was our lucky winner and it's been amazing seeing her design come to life and on the shop floor in our stores! Watch the moment Drew visited our Trafford store and saw her t-shirt on sale for the first time. Well done Drew…!  💙 💚 💛 🧡 💜 🖤 ❤️ https://lnkd.in/ewHiNss5

Spring has finally sprung and we’re delighted to launch our latest collection in collaboration with Stacy Solomon and bring our growing indoor range to the outdoors. 🌸 🌼 George at Asda has a long standing reputation for amazing style and value for the home and garden – and this range absolutely delivers on that brief. The gorgeous Pickle Cottage inspired 15-piece collection offers everything from picnic basket staples, to pretty outdoor inflatables that incorporate the style of her interior range. The show stopping 7ft dinosaur shaped water sprinkler is guaranteed to bring loads of family fun for customers this summer. ☀ 😎   We absolutely love working with Stacey, building on the success of her existing collection to bring affordable and stylish interiors to our customers’ homes, with lots more to come in 2024 – watch this space! 😍 #GeorgeatAsda #StaceySolomon

Here at George we’re always working to create stylish ranges that are versatile and affordable – and we’re delighted with the latest range from G21, which combines on trend monochrome prints, denim and relaxed lines to create a perfect collection for Spring. Prices start at £12 and available online @George.com and in stores – meaning great quality fashion is both accessible and affordable. 😍   We were also delighted to work with Sophie Piper to launch the latest collection from the range - her style encapsulates everything the range stands for, and she was the perfect ambassador to kick off the first drop. Sophie was fantastic to work with – creating gorgeous images of the range on shoot in London last month, using the stunning Somerset House as a backdrop for our latest range photography. 🤩   The newly reinvigorated G21 range will see four further drops land in 2024 – combining the latest trends and talent to create a must have seasonal wardrobe. 👗 👖 👚 #proudtobeasda #fashion