Carl Rosenqvist

Siili Solutions announces a strategic partnership with Sanoma 🥂 Sanoma provides a wide range of services across all media channels: newspapers, TV, radio, events, magazines, and digital channels. Their unique position offers the widest reach and tailored marketing solutions for our business partners, ensuring our clients stay ahead of the curve. Sanoma’s extensive reach and media expertise, combined with Siili's AI-powered digital development, will bring our clients the best of both worlds: cutting-edge digital solutions and packaged customer online media and content services. “As media usage evolves, staying relevant in the digital space is crucial. Our partnership with Siili has enabled us to create a nimble cooperation model that enhances value for all client media developers,” says Minna Husu, Director of Content Marketing Services at Sanoma Content Studio. For more information about the partnership, read on: https://lnkd.in/drNtxiQ6 #MakeItReal | #AIpowered | #DigitalTransformation | #AI

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Adappt’s audience engagement app secures dominant viewing levels for Norway’s NRK1 TV channel. “Alle mot 1”, or "Everyone Against One," is a groundbreaking and immensely popular interactive TV game show format originating in Norway. It centers around a single contestant competing live against the entire nation’s audience. Viewers at home actively participate via the app created by software company Adappt. Last weekend Alle mot 1 was by far the weekend's most watched TV program in Norway, with 651,000 viewers. Almost 70% of Saturday night’s TV viewers chose this program, according to Kampanje.com who analyse trends, developments, and significant changes in communications industries. This phenomenal level of viewer engagement is reliant on the interactive elements facilitated by Adappt’s app. So how can apps secure such significant levels of engagement with a country’s population? How it works: 1. Audience Participation: Using the app viewers at home can join the competition. As the contestant in the studio answers questions or tackles challenges, the audience uses the app to submit their own answers to the same questions. The entire viewing audience collectively competes against the single contestant, making the show highly interactive. 2. Real-Time Responses: During each round, the app collects real-time responses from thousands (or even millions) of viewers. Participants enter their guesses or answers, which are aggregated. The app instantly calculates the audience’ average answer. This is compared to the contestant’s answer and the actual result of the challenge. 3. Crowd wisdom: The app harnesses the "wisdom of the crowd" concept, where the collective responses of a large group of people tend to be more accurate than an individual’s. 4. Prizes: In some versions of the show, participants who answer correctly using the app can win rewards, adding additional motivation for active viewer participation 5. Engagement: By making viewers active participants rather than passive viewers, an element of suspense, is added, as they eagerly await to see how their own responses stack up against the contestant’s and the nation’s answers. 6. International uptake: The huge popularity of the format has spread to the U.K. with the BBC’s “Everyone Against 1” presented by John Bishop, as well as equivalents in Denmark, Finland, Germany, Spain and Canada. Adappt is has a long history of designing and deploying apps that allow millions of concurrent viewers to interact with live broadcasting. Their portfolio also includes ITV UK’s “1% club” hosted by Lee Mack, Sweden’s “Duellen”, and Demmark’s “Melodi Grand Prix”. Using highly engaging, real-time interactions with hundreds of thousands of home viewers via a free mobile app has demonstrated the phenomenal potential to generate significant audience growth, engagement and loyalty. Congratulations NRK1! Adappt are proud to be a part of your extraordinary success.

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Works Light a Charm • New Identity for Eurovision Song Contest 2024 by Bold Scandinavia / NoA — 🧑‍💼 ABOUT THE CLIENT First celebrated in 1956, the Eurovision Song Contest is an annual international TV song competition hosted and “played” by member countries of the European Broadcasting Union. Each country is represented by a singer performing an original song and then the viewing public selects the winner. Nearly 200 million people watch the televised event, which itself is quite a spectacle. (Here are the very detailed ratings across mediums for the 2024 edition.) One of the world’s longest-running live annual TV events, each edition’s host is determined by the winner of the previous edition so with Swedish artist Loreen’s win at Liverpool in 2023, Sweden hosted the event this past May in Malmö. (Spoiler: Switzerland won for the third time).  • 🦸 FROM BOLD SCANDINAVIA “Three main goals shaped the overall approach to this brief: first, to bring a contemporary Swedish sensibility to Eurovision by amplifying clean, intentional design; second, to spotlight a wide array of bright vibrant colours as a break from the visual conventions of previous editions; and most importantly, to adopt a system-first perspective that prioritises adaptability and coherence across stage, television and environmental touchpoints.” • 🧑‍💻 BRAND NEW’S REACTION Overall, it’s all very well executed and highly flexible for the myriad needs of the event and while at times, especially in motion on the stage, it borders on too much, if there is one event where too much is not enough it is the Eurovision Song Contest. — #reviewed #branding #identity #2024 #brandnewbyucllc #new #entertainment #colorful #events#gradients Link: https://lnkd.in/gR9uUgXr

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🌟 Have You Experienced AI in Your Daily Life? Let's Talk About It! 🌟 Storytel is once again at the forefront of innovation with the launch of the Voice Switcher in Sweden, an exciting new feature that allows audiobook listeners to switch seamlessly between different narrations. This groundbreaking technology supplements the original human narrator with three first-class AI-generated voices, optimized for reading fiction for the first time. Do you prefer a female or male voice? A dramatic or more neutral narration? The Voice Switcher allows users to customize their listening experience by switching between narrators to find one that suits them best. "AI narrations are here to stay, not as a replacement for the human voice, but as a tool to enhance the listening experience. We're excited for our customers to try this feature and experience the incredible quality of our Swedish synthetic voices," Ståhle adds. In tests conducted in Stockholm, 9 out of 10 people could not distinguish between the AI and human narrations, a testament to the quality of Storytel's synthetic voices. Have you experienced AI enhancing your daily life? Whether it's through audiobooks, smart assistants, or other applications, we'd love to hear how AI is helping you! #Storytel #VoiceSwitcher #AIInnovation #Audiobooks #CustomerExperience #LinkedInNews #ArtificialIntelligence #Innovation

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We are launching our new website – videa.se! We are happy to announce that our new website, videa.se, is now live! The site is produced entirely in-house, from design to content, and it feels good to be able to offer a platform that better reflects our company. With the new website, we want to achieve the following: • More modern design: An updated design that makes it easier to navigate and find information. • Easier to find information about our services: We have restructured the page so that you can quickly find what you are looking for. • Better adaptation for mobile devices: Whether you visit us from a computer, tablet or mobile, the experience will be optimized. • More information about the work behind various projects: Get an insight into the work behind our productions. • More moving material: We have added more films and videos to better showcase our services and projects. • Customer cases: Now we also include customer cases that are not film projects, such as interactive presentations and various visualization projects. • Faster loading time: For a smoother experience, we have improved page loading times. • Better SEO optimization: In order for new customers to be able to find us on the web, we have worked on improving our visibility in search engines. We are proud to have produced this website entirely ourselves and hope it will provide a better customer experience. Please take a look at our new website at videa.se. Sincerely, Vidéa #Filmproduction #Film #3Danimation #visualizations #virtualstudio #interactivity #Gavle #Sweden #Videa

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📢 Urgent: A Finnish XR company is looking for partners in EU countries, Norway, UK, or Iceland, to participate in Master XR 1st Open Call. The Finnish XR company is looking to apply for TC – 1: “Integrating machine learning methods to VR tools towards accurate layout planning and validation". The purpose of the company is to apply ML/AI to its operational base technology in factory layout planning and analytics. The company is looking for a partner based in any of the EU countries, Norway, UK, or Iceland. The partner could be any for-profit or non-profit entity that belongs to one of the following entities: SMEs, Large companies, University/Research/Education organisations. Project duration will be 9 months. The call will fund each project consortium with up to € 150.000. Large companies will get only 50% of the requested money, other types of participants will get 100%. 💡 Interested? Read the full partner search profile and contact your closest EEN advisor: https://lnkd.in/dCMFwaF9 #EENCanHelp #EENPartnering #funding

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NgheLuon - The Premier Audiobook App NgheLuon is a testament to EUP Solution's capability to develop sophisticated applications that cater to modern user needs. NgheLuon is a free audiobook app offering a vast and diverse collection of over 1000 books, including the latest ebooks, audiobooks, and podcasts. This app stands out in the crowded market for several reasons. Extensive Library: NgheLuon boasts a regularly updated library that covers various genres such as business, education, history, and self-improvement. This ensures that users always have access to fresh and relevant content, keeping their learning and entertainment needs well met. Innovative Features: The app includes smart and concise audiobook summaries, which are perfect for users who want to grasp key insights quickly. It also offers customizable listening options, speed adjustments, repeat modes, and a convenient sleep timer, making the listening experience highly personalized and enjoyable. User-Centric Design: NgheLuon is designed with the user in mind. It features easy navigation and personalized recommendations based on the user's reading history. Additionally, seamless payment integration through the app store ensures a smooth and hassle-free user experience. EUP Solution's App Development Capabilities EUP Solution's expertise in app development is reflected in the sophisticated features integrated into NgheLuon, ensuring a superior user experience. Some of the critical components include: Dashboard and Book Management: EUP Solution has implemented efficient management tools that allow users to easily navigate and manage their extensive collection of audiobooks and ebooks. This ensures a streamlined and user-friendly experience. Highlight and Category Management: Users can highlight important sections of books and explore content by categories, making it easier to find and organize information according to their interests and needs. User and Author Management: The app features streamlined management systems for both users and authors, enhancing administrative efficiency and ensuring that content is well-curated and relevant. Config and Package Management: EUP Solution provides flexible configuration and package options to suit diverse user needs, ensuring that each user can customize their experience according to their preferences. Dynamic Content and Social Features: NgheLuon encourages community building and social interaction by allowing users to share snippets, use referral codes, and invite friends through social media. This fosters a vibrant community of readers and learners. #eUpsolution #mobileapp #AudioBook

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💲 💡 Social media is not a passing trend—once again proving that it must be fully integrated into the process to drive business value💡 💲 Today, the #Svenskarnaochinternet report was released, and it makes for fascinating reading. While there aren't any groundbreaking discoveries or major shifts in how social media is used, it underscores one crucial point: social media is now a fundamental aspect of brand communication. Brands and agencies must not only understand this but actively engage with it—constantly. It’s no longer sufficient to rely on annual marketing plans that remain fixed for the year; social media strategies must be flexible and adaptable. After all, 94% of Swedes use social media, and 84% of them do so daily. We can’t depend on content adaptation alone to make an impact—social media needs to be integrated from the very beginning. Many agencies still haven’t fully embraced this, but it’s something that simply can’t be overlooked. In meetings with advertisers, one of the most valued skills in a team is a strong understanding of digital channels. This highlights the importance of agencies continually investing in upskilling their staff, ensuring the team is equipped to manage client business effectively. It’s the responsibility of both the agency and the individual to make this happen and to cultivate curiosity. This is critical for future collaborations. Regarding channels—where should we be active? There’s no inherent value in being everywhere. Every platform choice should have a strategic purpose. For example, Roblox is a key platform for children and young people, shaping the way the next generation will approach communication. It’s a space worth exploring further. These are just a few quick thoughts, and I’m really curious to hear how others view this topic. I’m also eager to see how agencies will continue to evolve in their approach moving forward. https://lnkd.in/dEyRV6Wv #engagemarketing #agencyprocurement #svenskarnaochinternet2024 Gunilla Bergh Internetstiftelsen

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Like Topi Santakivi noticed, ChatGPT 4o's new drawing feature seems to be here. EDIT: only seems as the model I gave access to can't deliver full page of hand written text. See example in comments. But Dall-e does seem to make better short text images than it used to (I haven't used it for a while). It's not perfect in Finnish but better than Dall-e. In the first image I asked a note that a 50 year old woman could have written ("Vacation is here") and decorated with drawings. In the second image I asked ChatGPT to put the image in a mug.

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