We have thought to have found this summer the most decontextualized Gracián quotation one can imagine, on the menu of a bar of the Café-Café chain in the downtown of Lwów. It was a polyglot menu, basically in English, but with the Spanish word “plato” repeated in almost every item, plus with the Ukrainian transliteration of the name of our author – Baltazar Hrasiyan – under the hedonistic sentence given into his mouth. The affection of Lwów for everything Spanish, extending to Latin America, is certainly remarkable. For example, in the same café (and in five more in the old town of Lwów) milongas are sung and tangos danced regularly. And there is even a pizzeria with such a genuinely Spanish name as Pepito (Пиццерия Пепито).
Die Leidenschaft färbt alles, was sie berührt, mit ihren Farben is an approximate translation of a phrase from aphorism 80 (“Take care to get information”) from The art of worldly wisdom: “the passions tinge truth with their colours wherever they touch her”.
Well, yesterday Aurora Egido, the uncrowned queen of Gracián scholarship, proving once again that nothing which has to do with Gracián is alien to her, has sent to us this stunning German ad of the Lancia Voyager car brand, which represents one step further in the contemporary metamorphosis of the Jesuit author. This time he has been crudely turned into an author of romantic novels. This passionate composition would be a fine illustration of any text of Corín Tellado, Danielle Steel or anyone else of this genre. But this is the way of fame, and who knows which puns and witticisms all this would have raised in the author of El Criticón.
80. Take care to get information. We live by information, not by sight. We exist by faith in others. The ear is the area-gate of truth but the front-door of lies. The truth is generally seen, rarely heard; seldom she comes in elemental purity, especially from afar; there is always some admixture of the moods of those through whom she has passed. The passions tinge her with their colours wherever they touch her, sometimes favourably, sometimes the reverse. She always brings out the disposition, therefore receive her with caution from him that blames. Pay attention to the intention of the speaker; you should know beforehand on what footing he comes. Let reflection assay falsity and exaggeration.