Today at SXSW Sydney, WPP’s Rose Herceg and Katie Rigg-Smith unveiled the report Australia 2035 and Beyond: Hopes, Fears, Aspirations, and Desires. This research offers an in-depth exploration of the Australian psyche, revealing a population that, while aware they live in a great country, is grappling with concerns about the future. The report highlights a strong desire for bold solutions in critical areas such as aged care, housing, education, healthcare, and technology. This report is essential for business leaders looking to future-proof their brand strategies, craft campaigns that resonate in times of transformation and build trust and loyalty in an era of growing scepticism. Download the report here 👉 https://ow.ly/igGU50TKutg
Sobre nós
WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities.
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http://www.wpp.com
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- Publicidade e propaganda
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- + de 10.001 funcionários
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Funcionários da WPP
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Amelia Torode
WPP Open X: Chief Strategy Lead, Europe for The Coca-Cola Company // Chair, Tulse Hill Junior FC
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Peter Fasano
Possibilitarian | Vice President of Strategic Partnerships @ WPP | MarTech Partnerships
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Diogo Vidinhas
20+ years of experience in Audit, Risk Management, Internal Controls, IT Security, and Change Assurance in large and complex multinationals
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Renato de Paula
Executive Director, Global Category Lead at OpenX, a WPP Company
Atualizações
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Dubbed the "TikTok Olympics," #Paris2024 marked a major shift in the world of influence as athletes transformed into content creators 🏅 From engaging fans to driving brand partnerships, the Games showed how TikTok and social media redefined how brands connect with global audiences. WPP’s Vickie Segar (Village Marketing), Mae Karwowski (Obviously), Rahul Titus (Ogilvy), and Arron Shepherd (The Goat Agency) shared key takeaways for brands adapting to this new era of influence. 👉 https://lnkd.in/e9xDDksz
The "TikTok Olympics": How influencers defined Paris 2024 and what it means for brands | WPP
wpp.com
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"ONE School was an intense and rewarding experience that pushed me further than I thought possible. It gave me the confidence and skills to land my dream job at Ogilvy." – Ru Guramatunhu, ONE School UK Class Honours and Junior Copywriter at Ogilvy UK. The One Club and WPP launch second year of ONE School UK for Black creatives. Find out more & apply: bit.ly/4eGkurU
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Today is #WorldMentalHealthDay, an important reminder to prioritise mental health and support one another. Across WPP we’re hosting a series of events designed to encourage open conversations and acknowledge that mental health impacts us all in different ways. If you work at a WPP company, check out the full programme of events here 👉 https://ow.ly/92er50THCfo
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"Creativity requires more than just information processing; it demands craftsmanship, style, and an innate understanding of human emotion." In his new article for Fast Company, WPP's US President Michael Houston shares his thoughts on creating a culture of AI-powered creativity in the workplace👇 https://ow.ly/vAWV50TGNIy
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In WPP's final Cannes special episode of Screaming Creativity, Rob Reilly is joined by award-winning Artist and Creative Director Jayson Atienza. The duo discuss Jayson's career journey as an artist, his favourite campaigns over the years and what inspired his vision for the WPP Beach artwork at Cannes Lions International Festival of Creativity. Catch up ahead of the new season now👇 🔗 Spotify: https://ow.ly/iFSC50TGStu
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📣 WPP announces a new partnership with Roblox to unlock the potential of immersive media and gaming for global clients. Learn more 👉 https://bit.ly/4gZwNRp
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As Halloween approaches, Fanta is taking centre stage 🎃 Hear from Javier Meza, President, Marketing & Europe CMO at The Coca-Cola Company, Ibrahim Khan, VP Global Category Strategy for Fanta, and Amelia Torode, Chief Strategy Lead at WPP Open X, on the second episode of the Wanta Sip? Fanta podcast. The team uncovers the vision behind the upcoming 'Wanta Fanta' campaign, exploring how the brand taps into the love for Halloween and evolves to connect with new generations. Discover the strategies that create a delicious and unforgettable experience for Fanta fans worldwide. Catch the full episode below on YouTube or Spotify👇https://ow.ly/vANa50TE5Av
Behind the Screams! Creating a Spooktacular Fan Experience
https://www.youtube.com/
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Learn more about SupportBelt™, a first-of-its-kind product, created with the input of patients, doctors, engineers and designers. 👉 www.Ford.com/SupportBelt VML Ford Motor Company
Introducing the SupportBelt™. Designed and validated by Ford to give mastectomy patients much-needed comfort on their road to recovery. Learn more here: https://lnkd.in/edJZXu4J #WarriorsInPink