ADNIGHT

This bike-friendly route is a great way to visit some of the top agencies, but feel free to mix and match stops to make it your own. You’ll enjoy drinks, workshops, and talks while meeting the creative minds behind these agencies. Let’s get started! 1. team5pm (Baarsjesweg): Start your night at this data-driven social agency specializing in platform-specific strategies for brands like Prime Video and IKEA. Their ADNIGHT program, BIG 5PM BURN, is a colorful festival inspired by AfrikaBurn—expect creative surprises, party vibes, and fun! 2. MOST • Original Soundtracks • Audio Post (Jacob Van Lennepkade): Head over to MOST, a boutique audio studio known for crafting award-winning soundtracks and mixing. Their ADNIGHT program focuses on craftsmanship, exploring the passion behind music, winemaking, and even baking. Perfect for sound and craft enthusiasts! 3. Four Bent Corners (Wg-Plein): This creative hub in Oud-West is a fresh addition to Amsterdam’s agency scene. Known for their innovative brand campaigns, Four Bent Corners puts creativity at the center of everything they do. Stop by to see how they’re challenging the norm. 4. ON A DAILY BASIS (Leidseplein): Specializing in forward-thinking campaigns, this agency helps brands connect with the next generation. Their ADNIGHT program, Among the Greats, offers insightful talks and networking with creatives, focusing on how brands can stand out in a crowded market. 5. AWOL | community creating agency (Korte Leidsedwarsstraat): In the heart of Amsterdam’s nightlife, AWOL engages “zilennials” with social content and live activations. Their program, Community At Night, is all about their unique approach to community-building while enjoying the late-night vibes. 6. We Are Social (Nieuwe Spiegelstraat): This global agency connects brands like Adidas and Netflix with audiences through social media. Expect talks and interactive sessions showing how social media can drive real-world impact and build community. Afterparty – Wrap up your night at @the.other.side.nl in Houthavens for the official afterparty. LAST TICKETS ON ADNIGHT.nl

Making the most of ADNIGHT can be a challenge with so much to explore in one night! Here’s a suggested bike-friendly route to guide you through some of Amsterdam’s top creative agencies. Feel free to customize your route or add stops—it’s all about exploring the city, meeting new people, and soaking up the creative energy! 1. New Kith (Valschermkade): Start your night in Schinkel at New Kith, leaders in influencer marketing for the Netherlands and Belgium. Their ADNIGHT program, THE BLUEPRINT, offers a behind-the-scenes look at talent management and brand-building through influencer collaborations. 2. TBWA\NEBOKO (Generaal Vetterstraat): Just across the street, TBWA\NEBOKO brings their Disruption® philosophy to life. Check out NEBOKOMARKET, where innovation meets creativity, and connect with the minds behind their groundbreaking campaigns. 3. alfred (Generaal Vetterstraat): A couple doors down, Alfred International is known for their quirky, no-nonsense storytelling in some of the Netherlands’ most iconic campaigns. Their ADNIGHT program promises something fun and uniquely Dutch. 4. DEPT® (Generaal Vetterstraat): This digital powerhouse combines creativity, data, and tech to create seamless experiences for global brands. DEPT’s ADNIGHT offers workshops and behind-the-scenes access to their most exciting projects. Wrap up your night at @the.other.side.nl in Houthavens for the official ADNIGHT afterparty. After a night of learning, networking, and creative inspiration, it’s time to let loose with drinks, music, and some of the industry’s best!

Navigating ADNIGHT can be a fun challenge with so many agencies to visit. Here’s a suggested bike-friendly route to hit some key spots, but feel free to mix it up! 1. G2K Creative Agency (Westerdoksdijk): Start your night at this brand design agency known for transforming organizations into memorable brands. Their ADNIGHT program, Simple Pleasures, offers a laid-back yet creative beginning to your journey. 2. Boomerang. Part of Publicis Groupe Publicis Groupe (Wilgenweg): After a ferry ride to Noord, visit these two agencies known for cultural insights and global capabilities. Their joint program, Badnight, is all about breaking the rules to fuel innovation. 3. ACE (Danzigerkade): Back in Houthavens, ACE will be transformed into Gallery ACE, a vibrant hub showcasing local artistry and bold ideas. Expect fresh inspiration from this creative powerhouse. 4. Dentsu Creative Amsterdam (Moermanskkade): Right next door, Dentsu Creative offers an immersive experience with their spooky theme, A Nightmare on Moermanskkade. It’s a must-visit for global award-winning campaigns with a creative twist. 5. Serviceplan Group (Koivistokade): As one of Europe’s top independent agencies, Serviceplan combines creativity, data, and media. Their ADNIGHT program promises innovation and engaging experiences. 6. Monks (Danzigerbocht): End your agency tour at Monks with their program Shapeshifters, exploring how brands can shape the present and future through creativity, tech, and AI. Afterparty: Finish your night at @the.other.side.nl Houthavens for the official afterparty. Grab a drink, reflect on the creativity, and enjoy music and mingling with fellow creatives! TICKETS ON ADNIGHT.nl

Make the most of ADNIGHT with this bike-friendly route, centered around the WPP Campus in Amsteldok. Feel free to add or swap agencies, but here’s a great starting point! All located at WPP 1. Design Bridge and Partners : Known for their global brand design expertise, they’ve worked with brands like NASA, Unilever, and Coca-Cola. Their ADNIGHT program kicks off with a “clean slate” theme to get your creativity flowing. 2. GroupM Netherlands : A global media powerhouse, GroupM delivers insights into the latest trends in media strategy and innovation, maximizing ad spending through data and technology. 3. Kantar: As a leader in marketing data and analytics, Kantar’s ADNIGHT program focuses on Diversity, Equity & Inclusion, a critical aspect of modern brand strategies. 4. Ogilvy: With 75 years of advertising history, Ogilvy presents “The Adlympics,” where you can challenge yourself in fun, ad-inspired games. 5. VML : VML is known for creating connected brand experiences for top brands. Their ADNIGHT program gives you a glimpse into their world of creative innovation, blending brand experience and commerce. After Amsteldok, bike through the Pijp to your next stop! 6. &MediaGroup (Ruysdaelstraat): Specializing in creative media solutions, &Mediagroup’s ADNIGHT program focuses on influencer marketing and optimizing digital campaigns. 7. Wefilm Creative Agency (Oud-Zuid): Known for driving positive change through creativity, WeFilm’s “A Good Night” program explores how creativity can fuel a better future for brands and society. Afterparty: End your night at @the.other.side.nl in Houthavens for the official ADNIGHT afterparty, where you can relax, share stories, and celebrate a night of creativity! TICKETS: ADNIGHT.nl

Make the most of ADNIGHT with this curated bike route, hitting Amsterdam’s top creative agencies and ending at the afterparty. Here’s the plan: 1. code d’azur | Part of Hypersolid (Java-eiland): Kick things off with cutting-edge digital brand experiences. Known for blending tech and creativity, Code d’azur will showcase their latest boundary-pushing work. 2. Capital C Amsterdam | Events | Meetings | Art | Offices and  Adformatie (Weesperplein): Head to Capital C, where Adformatie is hosting talks and drinks. Expect fresh insights from marketing insiders and plenty of networking. 3. LePub (Sarphatistraat): Get a peek into LeGarage, where LePub brings tech innovations to life. From hardware to gaming, see how they use creativity and design to drive cultural impact. 4. Yellowgrape (Herengracht): Explore data-driven e-commerce strategies with “Into the Grapes.” Yellowgrape mixes creativity and tech to help brands grow, offering insights into digital marketing. 5. Trojan Monkeys (Keizersgracht): This new agency focuses on AI-powered earned media. Their content is designed to make a real impact, moving beyond traditional paid media. 6. Framer (Rozengracht): See how Framer transforms web and interface design with their powerful prototyping tools. A must-visit for anyone interested in design and functionality. 7. M&C Saatchi Sport & Entertainment, Amsterdam (Bloemgracht): Specializing in sports, entertainment, and culture, they create 360-degree campaigns that connect brands to what people love. Their “Creativity in Passions” program promises valuable insights. 8. 72andSunny (Westerstraat): Known for their fearless global campaigns, 72andSunny will inspire with their bold creative strategies and cutting-edge branding. Afterparty: Wrap up the night at @the.other.side.nl in Houthavens for the official ADNIGHT afterparty. Meet fellow creatives, share experiences, and dance the night away! No need to stick to the plan—feel free to mix it up and add your own stops along the way! Last tickets available on adnight.nl

No need for a bike on this Peroni route! Stroll through Houthaven, enjoying Peroni Nastro Azzurro (0.0% available) or Viper Hard Seltzer at each stop before gathering at The Other Side for the afterparty! 1. ACE - Gallery ACE: Start with Making Waves, a one-night gallery at Club ACE showcasing bold, local artists. Connect, create, and get inspired! 2. Dentsu Creative Amsterdam - A Nightmare on Moermanskkade: Walk 500 meters to Dentsu for A Nightmare on Moermanskkade. Explore the ‘nightmares’ of advertising, with laser-projected copy mistakes on the dancefloor. 3. Serviceplan Group - Long Live Creativity: Swing by for talks on AI, ethics, and networking opportunities. Don’t miss the 19:30 and 20:45 talks! 4. Monks - Shapeshifters: Dive into Shapeshifters, celebrating creativity and transformation with immersive installations and inspiring conversations. Official ADNIGHT Afterparty: Lost your friends by 22:00? Head to The Other Side for the ADNIGHT & Friends afterparty. DJs will keep the vibes alive! (Mind you, the Afterparty ticket not included in the festival ticket)

Welcome to code d’azur | Part of Hypersolid! They merge technology with creativity to transform industries and create cutting-edge experiences. During ADNIGHT, they will highlight their latest advancements and offer a glimpse into the future of AI-driven experiences, showcasing how combining technology and creativity moves business further, faster. Located at Oostelijke Handelskade 751 Not many tickets left on adnight.nl !!!!!!

Are you a student, recent graduate, or emerging talent, eager to make your way into the industry? Join us this Friday from 15:00 to 17:00 during our exclusive opening program "WAY IN", a dynamic and invaluable opportunity for young talent to connect, learn, and grow. We'll offer one-on-one speed dating sessions with top industry pros from WPP, plus curated talks from major industry names. AKQA will share insights on their award-winning project ‘Pink Chip’ for UN Women NL and DEGIRO, and LinkedIn’s Marcel Molenaar will provide career and networking advice. Also, discover what PlusPlusOne , JongeHonden | YoungDogs , and RA*W can offer to help you navigate the creative industry! To help talent on their way, they will present a ‘most creative route’ and a ‘most inspiring route’, you can take during ADNIGHT. Location: WPP Campus at Amsteldok, Amsteldijk 166 Time: 15:00 to 17:00 Entry is free for all people with an ADNIGHT ticket. The full ADNIGHT program will start at 17:00! Don't forget to secure your tickets!

Get ready for a night at Kantar Inclusion is key to brand growth. Kantar research reveals that 62% of Dutch people consider diversity and inclusion in their buying decisions. Ignore it, and you alienate underserved groups and those expecting brands to embrace diverse identities. Join their session to learn how to unlock brand growth through inclusion! And put your creativity and strategic thinking to the test: design a static ad and see how well it aligns with the desired brand positioning using AI. Find them at @wpp_netherlands, Amsteldijk 166 adnight.nl

The future is now. Step into DEPT®’s AI-native world for an evening of connection and creativity. With a chilled vibe and moments to inspire, they’ll bring the beats, bites, and beverages, and provide you with the perfect backdrop to connect with friends, old and new. Experience new sonic landscapes with Wout Arets in his dynamic audio-visual display incorporating drums and get the chance to get your creative portfolios reviewed by industry experts. Vibe with them until closing with DJ Gyatso’s iconic sets which turn soundwaves into mind-blowing experiences. Stop by at Generaal Vetterstraat 66 adnight.nl