AI.

INNOVATION.

RESPONSIBILITY.

SFI MediaFutures is a world-class research centre based in Bergen’s Media City, dedicated to developing responsible AI-driven media technology for ethical and effective user engagement, content production, and audience understanding, in collaboration with leading national and international media and research partners.

News

The Language of Coordination: From Humans to AI Agents

The Language of Coordination: From Humans to AI Agents

As global challenges like climate change, pandemics, and mass migration become increasingly urgent, the need for mass coordination has never been greater. In his presentation, “The Language of Coordination: From Humans to AI Agents,” Associate...

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Promoted to Full Professor

Promoted to Full Professor

MediaFutures Work Package 2 Co-leader, Mehdi Elahi, has been promoted to Full Professor! We are happy to have him as our colleague. Elahi is a very engaged researcher who always wants the best for his co-authors, PhDs and students. He earned his...

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Responsible Editor:
Centre Director Prof. Dr. Christoph Trattner
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