On Kite, we offer different types of advanced orders for different use cases. - Iceberg orders: Hide big orders from other traders by showing only small parts at a time - GTT (Good Till Triggered) orders: Set up long-standing orders that stay active for up to a year - Basket orders: Place multiple orders at the same time - Alert Trigger Orders (ATO): Create orders that trigger based on conditions set by you - Order slicing: Automatically split orders to overcome exchange limits Stock SIPs: Set up regular investments in stocks and ETFs - Limited validity orders: Set how long you want your order to stay active during the day Here’s a quick guide on the various order types and how to use them to trade better. 👇
Zerodha
Financial Services
Bangalore, Karnataka 550,679 followers
Welcome to Zerodha, your friendly neighbourhood brokerage.
About us
Zerodha is an Indian financial services company (member of NSE, BSE, MCX) that offers brokerage-free equity investments, retail, institutional broking, currencies, and commodities trading. Founded in 2010, the company is headquartered in Bangalore and has a presence in nine Indian cities. It is also an official member of NSE's consultative committee for growing business.
- Website
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http://www.zerodha.com
External link for Zerodha
- Industry
- Financial Services
- Company size
- 501-1,000 employees
- Headquarters
- Bangalore, Karnataka
- Type
- Privately Held
- Founded
- 2010
- Specialties
- Online Trading, Financial Networking & Knowledge Center, Stock Trading, Commodity Trading, Currency Trading, Discount Broking, and Fintech
Locations
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Primary
#153/154 4th Cross Dollars Colony
Opp. Clarence Public School, J.P Nagar 4th Phase
Bangalore, Karnataka 560078, IN
Employees at Zerodha
Updates
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Zerodha reposted this
Indians lost a staggering ₹23,000 crores to cybercrime in 2024 – a whopping 206% increase from 2023! The Indian Cyber Crime Coordination Centre (I4C) projects that Indians may lose over ₹1.2 lakh crore to cyber-fraud in the coming year 😔 While anyone can fall victim to these carefully crafted cybercrimes, our senior citizens and less tech-savvy individuals are particularly vulnerable. This August 15th (Independence Day), we're hosting a special Zerodha Varsity Live session in both Hindi and English to spread awareness about the most common digital scams and how you can protect yourself from them. The session is completely free. If you know family members or friends who could benefit from it, please encourage them to join us. Registration link in comments.
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Zerodha reposted this
One critical aspect of the brokerage business most people are unaware of is the sheer underlying complexity. At a high level, we integrate with multiple stock exchanges, depositories, RTAs, banks, and others. Each of these integrations (hundreds of APIs and file exchanges) has been non-uniform and non-standard, resulting in massive amounts of technical and operational complexity. These are completely invisible to a broker's clients. A great example of quiet, systemic backend work yielding significant impact is the multi-year exercise SEBI undertook to standardise data exchange across market entities—the Unified Distilled File Formats (UDiFF). The same data that was represented inconsistently across three exchanges, for instance, was unified to be consistent in a single format, across numerous data structures. As a result of this, we ended up removing 60%+ of the code that was required to maintain these separate data formats, significantly reducing technical and operational complexity and risk. Along with it, we saw huge efficiency gains. For instance, a nightly data import process went from taking 40 minutes to 30 seconds. Ultimately, this one SEBI project has cleared technical debt accrued over decades, significantly reducing technical and operational risk systemically in Indian capital markets. These boring, invisible, background updates are often far more meaningful, impactful, and directly beneficial to retail clients than most shiny frontend features. At Zerodha, we take technical and operational debt very seriously. Constantly reducing its buildup and giving these invisible improvements as much importance, if not more, as frontend features, is our engineering philosophy. Our priority is to make the underlying systems robust and reliable for the next decade, rather than focusing on what can be released in the next quarter.
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Today on The Daily Brief: - Google has taken its fight over India’s app payment rules to the Supreme Court, challenging antitrust orders that limit its control over Android payments, UPI integration, and developer data use. The case could reshape how Indians pay for apps and how tech giants operate in the country’s digital economy. - New research reveals how rising temperatures are forcing rural Indian families to adapt—by buying food, migrating for work, or selling assets—often at great personal cost. The study highlights how climate change is pushing millions into malnutrition, job loss, and economic instability, with policy solutions urgently needed.
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Today on The Daily Brief: - After nearly a decade of legal battles and deadlock, Tata Sons and the Shapoorji Pallonji Group have reopened private talks to resolve their corporate feud. The meeting between their chairmen signals a possible breakthrough in one of India’s most high-profile business disputes. - India has achieved its target of 20% ethanol-blended petrol, promising cleaner fuel, reduced oil imports, and higher farmer income. However, concerns remain over vehicle efficiency, water use, agricultural impact, and logistical challenges.
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Today on The Daily Brief: - India’s banking sector is slowing down — credit growth is weakening, margins are getting squeezed, and cheap deposits are drying up. Public banks are chasing loan volumes in priority sectors, while private banks are playing it safe for profitability. Treasury gains gave profits a temporary boost, but the outlook remains uncertain. - A new opportunity is emerging in India’s power market — buy cheap solar power in the afternoon, store it in batteries, and sell it at peak prices in the evening. Ember’s analysis shows it can be profitable, but high costs, tech risks, and regulatory hurdles mean the business is far from easy.
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Today on The Daily Brief: - India’s wires and cables industry is booming, with major players like Polycab, KEI, and RR Kabel posting strong Q1 results. Driven by the real estate boom, government infra projects, and rising demand for electrical goods, the sector is attracting giants like Adani and Aditya Birla. Despite competition heating up, incumbents are innovating, expanding, and holding firm with strong dealer networks, brand loyalty, and premium product lines. - Parcel delivery rivals Delhivery and Blue Dart revealed contrasting strategies in their Q1 performance. While Delhivery focuses on scale, B2C volumes, and tech-driven flexibility, Blue Dart sticks to its premium, B2B-focused model with higher margins. From business mix to delivery networks and brand positioning, the two companies are playing very different games in India’s fast-evolving logistics sector.
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Today on The Daily Brief: - JSW Cement is launching its ₹3,600 crore IPO on August 7, aiming to scale up in the highly competitive cement industry. With deep-pocketed rivals like Ultratech and Adani already dominating the market, JSW plans to use the IPO proceeds to cut debt and invest in a new integrated plant in Rajasthan. The company’s challenge lies in increasing capacity utilization, improving margins, and carving out regional dominance. - India has crossed a major green milestone—50% of its electricity capacity now comes from non-fossil sources. But the journey is far from over. The government is tightening rules with ALMM mandates for solar and wind components, boosting battery storage via Viability Gap Funding (VGF), and ending interstate transmission charge waivers. Yet, weak grid infrastructure has left over 50 GW of renewable capacity stranded, threatening the pace of India's energy transition.
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In an attempt to diversify our portfolio, many of us actually end up diworsifying by adding every possible type of fund with equity, debt, or gold exposure until our portfolios turn into a cluttered mess. This doesn’t just make tracking harder; it also impacts your returns. A portfolio works well when it’s balanced, and while the number of mutual funds out there makes it tempting to keep adding, true diversification is far simpler than it looks. At its core, a well-balanced portfolio just needs three things: equity for growth, debt for stability, and gold as a hedge against uncertainty. That’s why Zerodha Fund House has launched the Multi Asset Fund. It invests in a mix of equity, gold, and debt ETFs to give you balanced exposure without the clutter: - 30% Large Cap 100 ETF: Investing in India’s top 100 companies - 30% Mid Cap 150 ETF: Giving exposure to mid-sized companies with growth potential - 25% Gold ETF: To hedge against market volatility - 15% G-Sec ETF: Exposure to government securities for added stability With this structure, you get growth, stability, and a safety net, all in a single fund. The NFO for the Zerodha Multi Asset Fund is now open on Coin. Invest here: https://lnkd.in/dXHz9AuZ Learn more: https://lnkd.in/dAiNgzmj
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