Nicklas Bendtner, former Premier League footballer and representative of the Danish national team, has announced the launch of an esports investment group. The Legendary Gaming Group has already invested in companies aligned with the esports industry, including New Breed Agency, Legendary Arena, Team Singularity, and another brand yet to be identified.
In 2020, Bendtner fell in love with CSGO, kickstarting a minor gaming team and eventually playing in a showmatch in Copenhagen under the BLAST banner. He’s taking that love one step further by investing heavily in the industry.
Moving Forward
Bendtner, who played for Arsenal for many years, earned the title ‘Lord Bendtner’ to recognise his talents on the pitch. Since 2024 opened up, Bendtner has been working on fleshing out the Legendary Gaming Group, and the firm is now preparing to raise seed capital to push into the next phase of expansion.
Following the airing of this news, Team Singularity’s founder, Atle Stehouwer, explained:
I’m thrilled and honoured to have found a proper home for Team Singularity under the Legendary Gaming Group wings and to have been able to bring a strong ownership group together to form the foundation of Legendary Gaming Group.
Football players love investing in the esports industry. Over the years, we’ve seen dozens of pro footballers break into the landscape in various ways. From David Beckham’s ambassadorship with Guild Esports to Sergio Aguero founding KRU Esports, some of the biggest names in the world’s most valuable sport are waltzing into the competitive gaming scene. Speaking on the foundation of the firm, Bendtner said: ‘I am really pleased with the team we have assembled at Legendary and look forward to being part of something bigger in an industry I am fascinated by.’
He also reported that his ‘exact title’ is not 100% decided, but he will have an active role in the company.
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