Srikanth Velamakanni

Srikanth Velamakanni Srikanth Velamakanni is an influencer

Mumbai, Maharashtra, India
74K followers 500+ connections

About

I am the Co-Founder, Group Chief Executive and Executive Vice-Chairman of Fractal, a…

Articles by Srikanth

See all articles

Experience

  • Fractal Graphic

    Fractal

    Mumbai Area, India

  • -

    India

  • -

    Mumbai Area, India

  • -

    Mumbai, Maharashtra, India

  • -

    India

  • -

  • -

    Mumbai, Maharashtra, India

  • -

    India

  • -

    Mumbai Area, India

  • -

    Mumbai Area, India

  • -

    Mumbai Area, India

  • -

    San Francisco Bay Area

  • -

  • -

  • -

    Mumbai Area, India

  • -

    Mumbai Area, India

Education

Publications

  • Commerce System and Method of Learning Consumer Behavior Based on Prior and Current Transactions

    A commerce system involves purchase transactions between retailers and consumers. The purchase transaction includes products associated by a common product type. A plurality of classifications is defined based on an attribute of the products within the common product type. Transaction probabilities for each classification are determined based on a prior transaction probability and transaction weight for each product. A consumer probability associated with each classification is revised based on…

    A commerce system involves purchase transactions between retailers and consumers. The purchase transaction includes products associated by a common product type. A plurality of classifications is defined based on an attribute of the products within the common product type. Transaction probabilities for each classification are determined based on a prior transaction probability and transaction weight for each product. A consumer probability associated with each classification is revised based on a prior consumer probability and the transaction probabilities. The consumer probability indicates a likelihood of a consumer purchasing a product having the attribute associated with the classification. A product probability associated with each classification is revised based on a prior transaction probability, consumer probability, and product weight. The product probability indicates a likelihood of a product having the attribute associated with the classification. Transactions within the commerce system are controlled based on the consumer probability and product probability.

    Other authors
    See publication

Languages

  • English

    Full professional proficiency

  • Hindi

    Full professional proficiency

Organizations

  • Confederation of Indian Industry (CII)

    Member of CII National Committee on FMCG

    - Present
  • NASSCOM

    BPM Council Member

    - Present

Recommendations received

8 people have recommended Srikanth

Join now to view

View Srikanth’s full profile

  • See who you know in common
  • Get introduced
  • Contact Srikanth directly
Join to view full profile

Other similar profiles

Explore collaborative articles

We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.

Explore More

Add new skills with these courses