Pradeep Singh Karki

𝗥𝗼𝗹𝗲 𝗗𝗲𝘀𝗰𝗿𝗶𝗽𝘁𝗶𝗼𝗻:
As a Digital Marketing Consultant at Dishu India, I led the digital marketing team and was responsible for a wide range of tasks, including website development and maintenance, social media management, and the execution of various digital marketing campaigns. My role involved overseeing the company's online presence, optimizing marketing strategies, and ensuring effective team performance.

𝗞𝗲𝘆 𝗥𝗲𝘀𝗽𝗼𝗻𝘀𝗶𝗯𝗶𝗹𝗶𝘁𝗶𝗲𝘀:

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𝗥𝗼𝗹𝗲 𝗗𝗲𝘀𝗰𝗿𝗶𝗽𝘁𝗶𝗼𝗻:
As a Digital Marketing Consultant at Dishu India, I led the digital marketing team and was responsible for a wide range of tasks, including website development and maintenance, social media management, and the execution of various digital marketing campaigns. My role involved overseeing the company's online presence, optimizing marketing strategies, and ensuring effective team performance.

𝗞𝗲𝘆 𝗥𝗲𝘀𝗽𝗼𝗻𝘀𝗶𝗯𝗶𝗹𝗶𝘁𝗶𝗲𝘀:

» 𝗟𝗲𝗮𝗱𝗶𝗻𝗴 𝘁𝗵𝗲 𝗗𝗶𝗴𝗶𝘁𝗮𝗹 𝗠𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 𝗧𝗲𝗮𝗺
» 𝗪𝗲𝗯𝘀𝗶𝘁𝗲 𝗗𝗲𝘃𝗲𝗹𝗼𝗽𝗺𝗲𝗻𝘁 𝗮𝗻𝗱 𝗠𝗮𝗶𝗻𝘁𝗲𝗻𝗮𝗻𝗰𝗲
» 𝗦𝗼𝗰𝗶𝗮𝗹 𝗠𝗲𝗱𝗶𝗮 𝗠𝗮𝗻𝗮𝗴𝗲𝗺𝗲𝗻𝘁
» 𝗠𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 𝗖𝗮𝗺𝗽𝗮𝗶𝗴𝗻𝘀
» 𝗢𝗻𝗹𝗶𝗻𝗲 𝗣𝗿𝗲𝘀𝗲𝗻𝗰𝗲 𝗠𝗮𝗻𝗮𝗴𝗲𝗺𝗲𝗻𝘁
» 𝗧𝗲𝗰𝗵𝗻𝗼𝗹𝗼𝗴𝘆 𝗜𝗻𝘁𝗲𝗴𝗿𝗮𝘁𝗶𝗼𝗻: Identified and adopted the best digital technologies to manage work efficiently and effectively.
» 𝗢𝗻𝗹𝗶𝗻𝗲 𝗦𝗮𝗹𝗲𝘀 𝗣𝗹𝗮𝘁𝗳𝗼𝗿𝗺 𝗠𝗮𝗻𝗮𝗴𝗲𝗺𝗲𝗻𝘁:
» 𝗠𝗲𝘁𝗮 𝗔𝗱𝘀 𝗠𝗮𝗻𝗮𝗴𝗲𝗺𝗲𝗻𝘁:
» 𝗧𝗲𝗮𝗺 𝗗𝗲𝘃𝗲𝗹𝗼𝗽𝗺𝗲𝗻𝘁:


𝗞𝗲𝘆 𝗔𝗰𝗵𝗶𝗲𝘃𝗲𝗺𝗲𝗻𝘁𝘀:

» Successfully led and developed the digital marketing team, driving performance and achieving key objectives.
» Enhanced the company’s online presence through strategic website development and maintenance, leading to increased engagement and user experience.
» Effectively managed and optimized all social media accounts, resulting in higher brand visibility and interaction.
» Executed successful WhatsApp, email, and SMS marketing campaigns that improved customer engagement.
» Implemented effective strategies to grow the company’s online presence and increase market reach.
» Identified and integrated advanced digital technologies, improving work efficiency and effectiveness.
» Managed online sales platforms and executed Meta ad campaigns that boosted sales and conversions.
» Trained and developed the digital marketing team, resulting in improved performance and goal achievement. Show less

𝗥𝗼𝗹𝗲 𝗗𝗲𝘀𝗰𝗿𝗶𝗽𝘁𝗶𝗼𝗻:

As a Social Media Manager at Sapphire Media, I was responsible for managing and optimizing social media accounts across platforms including Facebook, Twitter, and Instagram. I executed targeted advertising campaigns, collaborated with the graphics team to create compelling visual content, and trained team members to enhance their performance. Additionally, I contributed to website development and provided insights to the SEO team to boost online… Show more

𝗥𝗼𝗹𝗲 𝗗𝗲𝘀𝗰𝗿𝗶𝗽𝘁𝗶𝗼𝗻:

As a Social Media Manager at Sapphire Media, I was responsible for managing and optimizing social media accounts across platforms including Facebook, Twitter, and Instagram. I executed targeted advertising campaigns, collaborated with the graphics team to create compelling visual content, and trained team members to enhance their performance. Additionally, I contributed to website development and provided insights to the SEO team to boost online visibility.


𝗞𝗲𝘆 𝗥𝗲𝘀𝗽𝗼𝗻𝘀𝗶𝗯𝗶𝗹𝗶𝘁𝗶𝗲𝘀:

» Managed and optimized client social media accounts on Facebook, Twitter, and Instagram.
» Designed and executed Facebook ad campaigns to meet client objectives.
» Collaborated with the graphics team to produce engaging and visually appealing content.
» Provided training and support to team members to improve their performance and productivity.
» Assisted the website development team with website projects.
» Contributed ideas and strategies to the SEO team to enhance search engine rankings.


𝗞𝗲𝘆 𝗔𝗰𝗵𝗶𝗲𝘃𝗲𝗺𝗲𝗻𝘁𝘀:

» Successfully increased client engagement and brand visibility through effective social media management.
» Improved ad campaign performance by designing targeted and results-driven Facebook ads.
» Enhanced team productivity by implementing training programs and best practices.
» Supported the development of client websites, contributing to overall project success.
» Provided valuable SEO insights that contributed to better online search rankings for clients. Show less

𝗞𝗲𝘆 𝗥𝗲𝘀𝗽𝗼𝗻𝘀𝗶𝗯𝗶𝗹𝗶𝘁𝗶𝗲𝘀:

𝗗𝗶𝗿𝗲𝗰𝘁 𝗠𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 𝗮𝗻𝗱 𝗦𝗮𝗹𝗲𝘀: Developed and executed marketing strategies to promote products, aiming to maximize organizational profit and enhance product awareness in target markets.

𝗧𝗲𝗮𝗺 𝗟𝗲𝗮𝗱𝗲𝗿𝘀𝗵𝗶𝗽: Started as a trainee, progressed to Team Leader, and ultimately became Assistant Manager. Led a high-performing team, setting and achieving sales targets.

𝗗𝗮𝘁𝗮 𝗠𝗮𝗻𝗮𝗴𝗲𝗺𝗲𝗻𝘁: Addressed and… Show more

𝗞𝗲𝘆 𝗥𝗲𝘀𝗽𝗼𝗻𝘀𝗶𝗯𝗶𝗹𝗶𝘁𝗶𝗲𝘀:

𝗗𝗶𝗿𝗲𝗰𝘁 𝗠𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 𝗮𝗻𝗱 𝗦𝗮𝗹𝗲𝘀: Developed and executed marketing strategies to promote products, aiming to maximize organizational profit and enhance product awareness in target markets.

𝗧𝗲𝗮𝗺 𝗟𝗲𝗮𝗱𝗲𝗿𝘀𝗵𝗶𝗽: Started as a trainee, progressed to Team Leader, and ultimately became Assistant Manager. Led a high-performing team, setting and achieving sales targets.

𝗗𝗮𝘁𝗮 𝗠𝗮𝗻𝗮𝗴𝗲𝗺𝗲𝗻𝘁: Addressed and resolved data-related issues in the SMS marketing department. Collected and managed extensive data across India, significantly aiding in the sale of services to clients.


𝗞𝗲𝘆 𝗔𝗰𝗵𝗶𝗲𝘃𝗲𝗺𝗲𝗻𝘁𝘀:

𝗧𝗲𝗮𝗺 𝗣𝗲𝗿𝗳𝗼𝗿𝗺𝗮𝗻𝗰𝗲: Led the team to achieve top performance within the company, earning the “Performer of the Year” award at the annual meeting.

𝗗𝗮𝘁𝗮 𝗖𝗼𝗹𝗹𝗲𝗰𝘁𝗶𝗼𝗻 𝗮𝗻𝗱 𝗨𝘁𝗶𝗹𝗶𝘇𝗮𝘁𝗶𝗼𝗻: Successfully gathered and utilized valuable data, overcoming data challenges and enhancing the effectiveness of SMS marketing campaigns.

𝗦𝗮𝗹𝗲𝘀 𝗚𝗿𝗼𝘄𝘁𝗵: Contributed to substantial sales growth through strategic marketing initiatives and effective team management. Show less

𝗝𝗼𝗯 𝗗𝗲𝘀𝗰𝗿𝗶𝗽𝘁𝗶𝗼𝗻:
During my internship at Mitsubishi Electric, I supported the marketing team through various research and analysis tasks aimed at enhancing the company’s market presence and strategic decision-making. My responsibilities included conducting market research, analyzing competitors, and assessing customer preferences to inform marketing strategies.

𝗞𝗲𝘆 𝗥𝗲𝘀𝗽𝗼𝗻𝘀𝗶𝗯𝗶𝗹𝗶𝘁𝗶𝗲𝘀:

𝗖𝗼𝗺𝗽𝗲𝘁𝗶𝘁𝗼𝗿 𝗔𝗻𝗮𝗹𝘆𝘀𝗶𝘀: Conducted in-depth… Show more

𝗝𝗼𝗯 𝗗𝗲𝘀𝗰𝗿𝗶𝗽𝘁𝗶𝗼𝗻:
During my internship at Mitsubishi Electric, I supported the marketing team through various research and analysis tasks aimed at enhancing the company’s market presence and strategic decision-making. My responsibilities included conducting market research, analyzing competitors, and assessing customer preferences to inform marketing strategies.

𝗞𝗲𝘆 𝗥𝗲𝘀𝗽𝗼𝗻𝘀𝗶𝗯𝗶𝗹𝗶𝘁𝗶𝗲𝘀:

𝗖𝗼𝗺𝗽𝗲𝘁𝗶𝘁𝗼𝗿 𝗔𝗻𝗮𝗹𝘆𝘀𝗶𝘀: Conducted in-depth research on Mitsubishi's competitors within Ambala, Mohali, and Chandigarh, contributing to a comprehensive understanding of the competitive landscape.

𝗣𝗿𝗼𝗱𝘂𝗰𝘁 𝗮𝗻𝗱 𝗦𝗲𝗿𝘃𝗶𝗰𝗲 𝗔𝗻𝗮𝗹𝘆𝘀𝗶𝘀: Evaluated Mitsubishi's product range and service offerings to gain insights into market positioning and potential areas for improvement.

𝗟𝗲𝗮𝗱 𝗚𝗲𝗻𝗲𝗿𝗮𝘁𝗶𝗼𝗻: Identified and evaluated potential customers for Mitsubishi’s thermal printers, aiding in targeted marketing and sales strategies.

𝗠𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 𝗦𝘁𝗿𝗮𝘁𝗲𝗴𝘆 𝗥𝗲𝘃𝗶𝗲𝘄: Analyzed Mitsubishi’s current marketing strategies and proposed innovative approaches to enhance brand visibility and market reach.

𝗠𝗮𝗿𝗸𝗲𝘁 𝗦𝗵𝗮𝗿𝗲 𝗔𝘀𝘀𝗲𝘀𝘀𝗺𝗲𝗻𝘁: Measured the market share of Mitsubishi’s thermal printers relative to competitors, providing data-driven insights for strategic planning.

𝗖𝘂𝘀𝘁𝗼𝗺𝗲𝗿 𝗙𝗲𝗲𝗱𝗯𝗮𝗰𝗸 𝗔𝗻𝗮𝗹𝘆𝘀𝗶𝘀: Studied customer perceptions and satisfaction regarding thermal printers to identify key factors influencing purchasing decisions.

𝗗𝗲𝗰𝗶𝘀𝗶𝗼𝗻-𝗠𝗮𝗸𝗶𝗻𝗴 𝗙𝗮𝗰𝘁𝗼𝗿𝘀: Analyzed factors affecting customer choices in the thermal printer market, offering recommendations for refining marketing tactics.

𝗞𝗲𝘆 𝗔𝗰𝗵𝗶𝗲𝘃𝗲𝗺𝗲𝗻𝘁𝘀:
Organized two successful promotional events in Ambala and Chandigarh.
Sold a ₹1.2 lakh thermal printer at the Chandigarh event; post-event branding led to three additional sales. Show less